MakeAI automation you can visually build and orchestrate in real time.
vs
ServiceNowCloud platform with AI for enterprise IT, employee and customer workflows
Comparison · Knowledge Management · weekly run Nov 3
Make vs ServiceNow
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Make is the stronger AI pick in Knowledge Management: it has a visibility score of 14.4 versus 4 for ServiceNow, and ranks ahead in 50% of the answers that name both.
Choose Make if…
- You want the brand AI engines rank higher (14.4 vs 4)
- AI answers describe it more positively (41% vs 36% positive)
- You need GDPR or SOC 3 or ISO 27001 coverage
- Free tier with 1,000 credits per month
Choose ServiceNow if…
- You need ISO/IEC 27001 or ISO/IEC 27017 or ISO/IEC 27018 or ISO/IEC 27701 or ISO 9001 or ISO 22301 or ISO/IEC 42001 or FedRAMP High P-ATO coverage
- You prefer a larger, established vendor (5,000+ employees)
- Dominant enterprise leader in IT service management
- Strong workflow automation and low-code app development
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Make | ServiceNow |
|---|---|---|
| Visibility score | 14.4% | 4% |
| Change vs last week | New | New |
| Rank in Knowledge Management | #7 | #21 |
| Share of voice | 3.1% | 1.2% |
| Mentions this run | 17 | 7 |
| Positive in AI answers | 41% | 36% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Make 0pp · ServiceNow 0pp over 0 weekly runs.
Engine by engine
Make leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
MakeServiceNow
Head to head in AI answers
2 engine answers name both brands
1Make ranked higher
1ServiceNow ranked higher
| Prompt | Engine | Make | ServiceNow |
|---|---|---|---|
| What should a knowledge management tool integrate with? | ChatGPT | #1 | #11 |
| What should a knowledge management tool integrate with? | Perplexity | #12 | #7 |
Features, pricing & fit
| Dimension | Make | ServiceNow |
|---|---|---|
| Deployment | Cloud, hosted on Amazon AWS | Cloud |
| Integrations | 3500+ | — |
| Compliance | GDPR, SOC 2 Type II, SOC 3, ISO 27001 | ISO/IEC 27001, ISO/IEC 27017, ISO/IEC 27018, ISO/IEC 27701, ISO 9001, ISO 22301, ISO/IEC 42001, SOC 2 Type II, FedRAMP High P-ATO |
| Support | Help center, Community forum, 24/7 support on Enterprise plans, Dedicated support team on Enterprise plans | — |
| Founded | 2012 | 2004 |
| Headquarters | Prague, Czech Republic | Santa Clara, CA |
| Employees | 201–500 | 5,000+ |
| Funding | — | IPO |
| Best for | Teams and organizations deploying AI and automation across the business, from a single department to company-wide. | — |
Pros and cons
Themes from the AI answers that mention each brand
Make
- Free tier with 1,000 credits per month
- Transparent pricing with paid plans from $12/month
- Visual, no-code automation between existing apps
- Integrations with more than 3,000 apps
- Built-in AI agents for business workflows
ServiceNow
- Dominant enterprise leader in IT service management
- Strong workflow automation and low-code app development
- Connects customer service, IT and field operations
- Strong out-of-the-box integrations with major CRMs
- Ranked highly by analysts and G2
- Long implementation times
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Make vs ServiceNow”, https://slateindex.ai/compare/make-vs-servicenow, data of Nov 3, 2026. Licence: CC BY 4.0.