Mixpanel vs Userpilot

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Mixpanel is the stronger AI pick in Product Analytics: it has a visibility score of 77 versus 14.6 for Userpilot, and ranks ahead in 86% of the answers that name both.

Choose Mixpanel if…

You want the brand AI engines rank higher (77 vs 14.6)
You want a free plan to start
AI answers describe it more positively (51% vs 28% positive)
You need ISO 27001 or ISO 27701 coverage

Choose Userpilot if…

You need GDPR or HIPAA coverage
strong for onboarding and in-app adoption
combines analytics with onboarding, surveys, and in-app guidance
14-day free trial

AI visibility side by side

Latest weekly run · Nov 3

Metric	Mixpanel	Userpilot
Visibility score	77%	14.6%
Change vs last week	up+2.4%	up+0.1%
Rank in Product Analytics	#2	#6
Share of voice	16%	4.4%
Mentions this run	74	24
Positive in AI answers	51%	28%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Mixpanel +2.4000000000000057pp · Userpilot +0.09999999999999964pp over 1 weekly runs.

Engine by engine

Mixpanel leads on 3 of 3 engines

ChatGPT

83.9%

8.9%

AI Mode

76.7%

Perplexity

70.4%

35%

MixpanelUserpilot

Head to head in AI answers

22 engine answers name both brands

19Mixpanel ranked higher

3Userpilot ranked higher

Prompt	Engine	Mixpanel	Userpilot
What features matter most in a product analytics tool?	Perplexity	#1	#2
What should a product analytics tool integrate with?	Perplexity	#2	#4
What are the best Product Analytics tools in 2026?	ChatGPT	#2	#7
What are the best Product Analytics tools in 2026?	Perplexity	#2	#6
Top product analytics tool options for B2B SaaS companies	ChatGPT	#2	#7
Top product analytics tool options for B2B SaaS companies	Perplexity	#3	#9
Best product analytics tool for startups	Perplexity	#2	#5
Best product analytics tool for enterprise	Perplexity	#2	#8
Which product analytics tool has the best reviews?	ChatGPT	#4	#3
Which product analytics tool has the best reviews?	Perplexity	#4	#2
Compare the leading Product Analytics platforms	Perplexity	#2	#9
Alternatives to the most popular product analytics tool	Perplexity	#2	#8

Features, pricing & fit

Dimension	Mixpanel	Userpilot
Pricing model	Usage-based	Usage-based
Entry price	Contact sales	$299 / mo
Free plan	Yes	No · 14-day trial
Deployment	Cloud	Cloud-hosted on AWS with a small GCP footprint, with optional EU data hosting
Compliance	SOC 2 Type II, ISO 27001, ISO 27701	SOC 2 Type II, GDPR, HIPAA
Support	Docs and tutorials, Community, Dedicated success team on Enterprise	Email support, Live chat, Phone support
Founded	2009	2019
Headquarters	San Francisco, CA	Austin, Texas, United States
Employees	201–500	51–200
Funding	Series C · $277M raised	Seed · $6M raised
Best for	Product, growth, and data teams who want to answer questions about user behavior without writing SQL or waiting on engineering	Product, growth and customer success teams at SaaS companies that want to run onboarding, feature adoption and feedback without developer tickets