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HeapBetter Insights. Faster.
vs
UserpilotThe Agentic Product Adoption Platform
Comparison · Product Analytics · weekly run Nov 3

Heap vs Userpilot

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Heap is the stronger AI pick in Product Analytics: it has a visibility score of 36.1 versus 14.6 for Userpilot, and ranks ahead in 87% of the answers that name both.

Choose Heap if…

  • You want the brand AI engines rank higher (36.1 vs 14.6)
  • You want a free plan to start
  • You need GDPR compliant or CCPA compliant or ISO 27001 or ISO 27701 or ISO 27017 or ISO 27018 coverage
  • Automatic event capture (autocapture)

Choose Userpilot if…

  • AI answers describe it more positively (28% vs 15% positive)
  • You need GDPR or HIPAA coverage
  • strong for onboarding and in-app adoption
  • combines analytics with onboarding, surveys, and in-app guidance

AI visibility side by side

Latest weekly run · Nov 3

Metric Heap Userpilot
Visibility score36.1%14.6%
Change vs last weekup+9.1%up+0.1%
Rank in Product Analytics#4#6
Share of voice11.1%4.4%
Mentions this run5224
Positive in AI answers15%28%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2Nov 3Heap 36%

Heap +9.100000000000001pp · Userpilot +0.09999999999999964pp over 1 weekly runs.

Engine by engine

Heap leads on 2 of 3 engines

ChatGPT
43%
8.9%
AI Mode
31.3%
0%
Perplexity
34.1%
35%
HeapUserpilot

Head to head in AI answers

15 engine answers name both brands

13Heap ranked higher
2Userpilot ranked higher

Features, pricing & fit

DimensionHeapUserpilot
Pricing modelUsage-basedUsage-based
Entry priceContact sales$299 / mo
Free planYesNo · 14-day trial
DeploymentCloud-based; deployment starts by installing a free tracking snippet on the siteCloud-hosted on AWS with a small GCP footprint, with optional EU data hosting
Integrations100+—
ComplianceSOC 2 Type II, GDPR compliant, CCPA compliant, ISO 27001, ISO 27701, ISO 27017, ISO 27018SOC 2 Type II, GDPR, HIPAA
SupportEmail support, Standard support, Dedicated customer success manager (Premier), Heap CommunityEmail support, Live chat, Phone support
Founded—2019
Headquarters—Austin, Texas, United States
Employees—51–200
FundingSeries D · $205M raisedSeed · $6M raised
Best forProduct and growth teams that want complete user behavior data without engineering-led event taggingProduct, growth and customer success teams at SaaS companies that want to run onboarding, feature adoption and feedback without developer tickets

Plans side by side

Heap

Free$0month, up to 10k monthly sessions
GrowthCustomestimate after installing snippet
ProCustomcustom session pricing
PremierCustomcustom session pricing
Heap pricing

Userpilot

Starter$299month
Growth$849month (from)
EnterpriseCustom
Userpilot pricing

Pros and cons

Themes from the AI answers that mention each brand

Heap

  • Automatic event capture (autocapture)
  • Retroactive analysis without a predefined tracking plan
  • Reduced manual instrumentation and faster implementation
  • Links product analytics with UX and digital-experience analytics
  • Free tier available
  • Paid pricing largely quote-based, not published
  • Free plan limited to about 10,000 monthly sessions

Userpilot

  • strong for onboarding and in-app adoption
  • combines analytics with onboarding, surveys, and in-app guidance
  • 14-day free trial
  • higher starting price than LogRocket
  • trails LogRocket on review ratings

Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run

Cite as: SlateIndex, “Heap vs Userpilot”, https://slateindex.ai/compare/heap-vs-userpilot, data of Nov 3, 2026. Licence: CC BY 4.0.