Parse.ly vs Simple Analytics
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Simple Analytics is the stronger AI pick in Web Analytics: it has a visibility score of 4.3 versus 0 for Parse.ly.
Choose Parse.ly if…
- You need SOC 2 or ISO 27001 or GDPR or CCPA coverage
- You prefer a larger, established vendor (1,001–5,000 employees)
Choose Simple Analytics if…
- You want the brand AI engines rank higher (4.3 vs 0)
- You need GDPR compliant (vendor states) coverage
- simple pricing
- annual plan savings and free months
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Parse.ly | Simple Analytics |
|---|---|---|
| Visibility score | 0% | 4.3% |
| Change vs last week | New | New |
| Rank in Web Analytics | #42 | #19 |
| Share of voice | 0% | 1.4% |
| Mentions this run | 0 | 7 |
| Positive in AI answers | — | 17% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Parse.ly 0pp · Simple Analytics 0pp over 0 weekly runs.
Engine by engine
Simple Analytics leads on 3 of 3 engines
Head to head in AI answers
0 engine answers name both brands
Features, pricing & fit
| Dimension | Parse.ly | Simple Analytics |
|---|---|---|
| Pricing model | — | Usage-based |
| Entry price | — | Free; paid from $20 / mo |
| Free plan | — | Yes |
| Deployment | Cloud-based | SaaS, with data stored and processed in the Netherlands (EU) |
| Compliance | SOC 2, ISO 27001, GDPR, CCPA | GDPR compliant (vendor states) |
| Support | — | Contact form, Demo booking, Assisted 30-day proof of concept alongside GA4 |
| Founded | 2009 | 2018 |
| Headquarters | San Francisco | Amsterdam, Netherlands |
| Employees | 1,001–5,000 | 1–10 |
| Funding | Series A · $13M raised | Other Investors (Web3 Foundation grant program), undated |
| Best for | Newsrooms, publishers and marketing teams that want to understand content performance and build reader loyalty. | Teams that need pageviews without consent banners or personal data, and analysts who want an independent traffic count next to GA4. |
Plans side by side
Parse.ly
Pricing not available.
Simple Analytics
Pros and cons
Themes from the AI answers that mention each brand
Parse.ly
Profile in progress.
Simple Analytics
- simple pricing
- annual plan savings and free months
- privacy-friendly analytics
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Parse.ly vs Simple Analytics”, https://slateindex.ai/compare/parse-ly-vs-simple-analytics, data of Nov 2, 2026. Licence: CC BY 4.0.