Simple Analytics
NewA focused web analytics tool for teams that need the full picture without tracking people.
#19 of 45 in Web Analytics31,300 customers (per simpleanalytics.com)17% positive in AI answers
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
- Simple Analytics ranks #19 of 45 in Web Analytics with an AI visibility score of 4.3 (SlateIndex, Nov 2, 2026).
- Simple Analytics is most visible on Google AI Mode (5.7) and least on Perplexity (2).
- AI engines name Simple Analytics in 6 of the 30 Web Analytics buyer prompts SlateIndex tracks.
- plausible.io is the source AI engines cite most in answers about Simple Analytics, with 5 citations.
About
Company details for Simple Analytics
Simple Analytics is a web analytics tool that records pageviews, events, referrers and campaign parameters without cookies, IP address storage or visitor IDs. It shows results in a one-page dashboard and exposes aggregated stats and raw exports through APIs and integrations. It is hosted in the EU and is positioned to run alongside GA4 as an independent traffic count. It ranks #19 of 45 in Web Analytics on SlateIndex and has a visibility score of 4.3 in the latest weekly run.
Founded in 2018 and headquartered in Amsterdam, Netherlands, the company employs 1–10 people. Its differentiator: it records pageviews and events without cookies, personal data or visitor IDs, so it can show traffic that GA4 misses after consent is rejected.
- Website
- simpleanalytics.com
- Categories
- Web Analytics
- Company size
- 1–10 employees
- Headquarters
- Amsterdam, Netherlands
- Founded
- 2018
- Company type
- Private, self-funded
- Funding
- Other Investors (Web3 Foundation grant program), undated
- Customers
- 31,300 · per simpleanalytics.com
- Pricing
- Free; paid from $20 / mo · usage-based
- Free trial
- Free plan available
- Deployment
- SaaS, with data stored and processed in the Netherlands (EU)
- Platforms
- Any website via script tag, WordPress, Webflow, Squarespace, Wix, Ghost, Cloudflare, Netlify, Google Tag Manager
- Compliance
- GDPR compliant (vendor states)
- Support
- Contact form, Demo booking, Assisted 30-day proof of concept alongside GA4
Read from simpleanalytics.com, capterra.co.uk, github.com, linkedin.com, cbinsights.com · refreshed Nov 2, 2026.
AI visibility
Latest weekly run · Nov 2 · next run Nov 9
Visibility score trend
Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.
Changes appear after the second weekly run in Web Analytics. Google Analytics leads the category at 68.6%.
Media
Website and product screenshots for Simple Analytics
AI mentions & citations
Recent answers that name Simple Analytics
What is the typical pricing model for Web Analytics software?
Monthly Pageviews / Visitors: Traditional traffic counters and simpler privacy-friendly tools (like Plausible or Simple Analytics) base tiers on how many overall page views or unique visitors your site receives per…
Which Web Analytics tools offer annual discounts?
Simple Analytics — Typically offers equivalent annualized savings or months-free incentives on their annual plans compared to standard monthly rates.
Which web analytics tool has transparent pricing?
Simple Analytics — starts around $9–$15/month.
Which Web Analytics tools offer annual discounts?
Best simple pricing: Simple Analytics (2 months free).
Alternatives to the most popular web analytics tool
Official website of the top web analytics tool vendors
Products & features
What Simple Analytics sells
Simple Analytics
Cookieless web analytics for pageviews, events, referrers and campaign parameters, with a dashboard, Stats API, Export API and CSV or JSON exports.
Strengths engines cite
- simple pricing
- annual plan savings and free months
- privacy-friendly analytics
Target market & buyers
Agencies, enterprise teams and white-label partners, plus small websites and hobby sites.
Notable customers include Bloomberg, Michelin, Hyundai, GOV.UK, Polkadot, Bank of England, Sketch, Excalidraw.
| Industry | Primary use case |
|---|---|
| Agencies and enterprise teams | Running Simple Analytics alongside GA4 for an independent pageview count and campaign comparison |
| Online communities and publishing | A second traffic count next to GA4, as used by Hebban |
| Marketplaces and affiliate sites | Replacing Google Analytics with a simpler traffic count, as used by Dogs.ie and Awesome Stuff to Buy |
Funding & recent developments
Funding
| Round | Year | Amount |
|---|---|---|
| Other Investors (Web3 Foundation grant program), undated | — | — |
| Latest known round | Total raised |
|---|---|
| Other Investors (Web3 Foundation grant program), undated | — |
Recent developments
Competitive landscape
How Simple Analytics compares with its top three alternatives
Simple Analytics most often appears alongside Plausible, Fathom Analytics, PostHog in AI answers.
| Brand | Visibility | Share of voice | vs last week | Starting price |
|---|---|---|---|---|
| Simple Analytics | 4.3% | 1.4% | New | Free plan |
| Plausible | 31.7% | 8% | New | Pricing not available |
| Fathom Analytics | 14.6% | 4% | New | $15 / mo |
| PostHog | 56.6% | 14.1% | up+1.2% | Free plan |
| Google Analytics | 68.6% | 12.9% | New | Pricing not available |
What AI answers say
Sentiment and themes from the answers that mention this brand
Positive 17% · Neutral 83% · Mixed 0% of 6 engine answers that mention Simple Analytics
Praised for
- simple pricing
- annual plan savings and free months
- privacy-friendly analytics
Criticised for
Pricing
Usage-based pricing with a free plan
Cite as: SlateIndex, “Simple Analytics AI visibility profile”, https://slateindex.ai/brand/simple-analytics, data of Nov 2, 2026. Licence: CC BY 4.0.