Paylocity vs SurePayroll

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

SurePayroll is the stronger AI pick in Payroll: it has a visibility score of 5.4 versus 4.8 for Paylocity, and ranks ahead in 0% of the answers that name both.

Choose Paylocity if…

You need ISO 27001:2022 or SOC 1 or SOC 2 Type II coverage
You prefer a larger, established vendor (5,000+ employees)
Modern user experience
Strong analytics

Choose SurePayroll if…

You want the brand AI engines rank higher (5.4 vs 4.8)
AI answers describe it more positively (60% vs 27% positive)
Free trial or free months with annual billing
Included support and tax-form handling

AI visibility side by side

Latest weekly run · Nov 3

Metric	Paylocity	SurePayroll
Visibility score	4.8%	5.4%
Change vs last week	New	New
Rank in Payroll	#19	#17
Share of voice	1.9%	1.1%
Mentions this run	9	6
Positive in AI answers	27%	60%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Paylocity 0pp · SurePayroll 0pp over 0 weekly runs.

Engine by engine

SurePayroll leads on 1 of 3 engines

ChatGPT

AI Mode

1.7%

Perplexity

4.8%

16.1%

PaylocitySurePayroll

Head to head in AI answers

1 engine answers name both brands

1Paylocity ranked higher

0SurePayroll ranked higher

Prompt	Engine	Paylocity	SurePayroll
What are the best payroll tools in 2026?	Perplexity	#10	#13

Features, pricing & fit

Dimension	Paylocity	SurePayroll
Pricing model	—	Per seat
Entry price	—	$29 per seat / mo
Free plan	—	No
Onboarding fee	—	Included
Deployment	Web and mobile app	Cloud-based (SaaS)
Compliance	ISO 27001:2022, SOC 1, SOC 2 Type II	—
Support	24/7 access through self-service portal, Expert benefit support assistance, Phone support at 1-800-520-2687	Live phone and chat support, Monday through Friday customer service, Free onboarding support
Founded	1997	2000
Headquarters	Schaumburg, Illinois	Rochester, NY
Employees	5,000+	201–500
Funding	Follow-on offering · $110M raised	Series B · $8M raised
Best for	Mid-sized employers, roughly 50 to 500 employees, that want payroll, HR, finance and IT in one system	Small businesses, nanny and household employers who need simple online payroll with tax filing handled for them.