Salesforce vs Tana

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Salesforce is the stronger AI pick in Knowledge Management: it has a visibility score of 7.6 versus 1.3 for Tana.

You want the brand AI engines rank higher (7.6 vs 1.3)
You need ISO 27001:2022 or ISO 27017 or ISO 27018 or SOC 1 or SOC 2 or SOC 3 or HITRUST coverage
You prefer a larger, established vendor (5,000+ employees)
Powerful reporting, automation and customisation

Latest weekly run · Nov 3

Metric	Salesforce	Tana
Visibility score	7.6%	1.3%
Change vs last week	New	New
Rank in Knowledge Management	#14	#42
Share of voice	2.9%	0.6%
Mentions this run	16	3
Positive in AI answers	21%	—

The stronger value in each row is marked with a ✓.

Weekly runs over the last 60 days

Salesforce 0pp · Tana 0pp over 0 weekly runs.

Salesforce leads on 3 of 3 engines

ChatGPT

7.2%

1.7%

AI Mode

0.9%

Perplexity

10.6%

1.3%

SalesforceTana

0 engine answers name both brands

0Salesforce ranked higher

0Tana ranked higher

Dimension	Salesforce	Tana
Pricing model	—	Per seat
Entry price	—	Free; paid from $19 per seat / mo
Free plan	—	Yes
Deployment	Cloud (SaaS)	Desktop app for Mac, Windows and Linux, plus web
Compliance	ISO 27001:2022, ISO 27017, ISO 27018, SOC 1, SOC 2, SOC 3, HITRUST	SOC 2 Type 2, GDPR compliant
Support	Phone, Trailblazer Community, Success Plans, Trailhead training	FAQ on tana.inc, Designated customer success manager on the Business plan
Founded	1999	—
Headquarters	San Francisco, California	Palo Alto, CA, United States
Employees	5,000+	11–50
Funding	—	Series A · $25M raised
Best for	Businesses from small companies to large enterprises wanting sales, service, marketing and commerce on one CRM platform	AI-native teams whose agents need meeting context