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WixWix is the comprehensive platform that gives you total creative freedom online.

Comparison · E-Commerce Platforms · weekly run Nov 3

Squarespace vs Wix

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Wix is the stronger AI pick in E-Commerce Platforms: it has a visibility score of 27.7 versus 20.3 for Squarespace, and ranks ahead in 75% of the answers that name both.

Choose Squarespace if…

Attractive annual billing discounts
Stunning design and beautiful branded sites
Best for small creative and portfolio businesses
14-day free trial without credit card

Choose Wix if…

You want the brand AI engines rank higher (27.7 vs 20.3)
You want a free plan to start
AI answers describe it more positively (35% vs 31% positive)
You need ISO 27001 or ISO 27017 or ISO 27018 or SOC 2 Type 2 or PCI DSS Level 1 coverage

AI visibility side by side

Latest weekly run · Nov 3

Metric	Squarespace	Wix
Visibility score	20.3%	27.7%
Change vs last week	New	New
Rank in E-Commerce Platforms	#6	#4
Share of voice	6.5%	8%
Mentions this run	30	37
Positive in AI answers	31%	35%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Squarespace 0pp · Wix 0pp over 0 weekly runs.

Engine by engine

Wix leads on 3 of 3 engines

ChatGPT

22.2%

27.4%

AI Mode

23.3%

30.9%

Perplexity

15.4%

24.8%

SquarespaceWix

Head to head in AI answers

28 engine answers name both brands

7Squarespace ranked higher

21Wix ranked higher

Prompt	Engine	Squarespace	Wix
What is the difference between an e-commerce platform and website builder?	ChatGPT	#6	#5
What is the difference between an e-commerce platform and website builder?	AI Mode	#4	#5
What is the difference between an e-commerce platform and website builder?	Perplexity	#2	#1
What are the best Ecommerce Platforms tools in 2026?	ChatGPT	#5	#4
What are the best Ecommerce Platforms tools in 2026?	AI Mode	#5	#4
What are the best Ecommerce Platforms tools in 2026?	Perplexity	#7	#4
Best e-commerce platform for startups	ChatGPT	#5	#4
Best e-commerce platform for startups	AI Mode	#4	#3
Best e-commerce platform for startups	Perplexity	#6	#2
Which e-commerce platform has the best reviews?	ChatGPT	#2	#3
Compare the leading Ecommerce Platforms platforms	ChatGPT	#5	#4
Compare the leading Ecommerce Platforms platforms	Perplexity	#5	#4

Features, pricing & fit

Dimension	Squarespace	Wix
Pricing model	Flat tiers	Flat tiers
Entry price	$19 / mo	Free; paid from $17.77 / mo
Free plan	No · 14-day trial	Yes
Deployment	Hosted, with secure hosting included on all plans.	Cloud-hosted, with multi-cloud failover across AWS, Google Cloud and Equinix.
Compliance	—	ISO 27001, ISO 27017, ISO 27018, SOC 2 Type 2, PCI DSS Level 1
Support	24/7 customer support, Help Center guides and videos, Forum, Webinars	24/7 customer care, Live chat with Customer Care Expert, Scheduled call with Customer Care Expert, Wix Help Center
Founded	2003	2006
Headquarters	New York City, NY, United States	Tel Aviv, Israel
Employees	1,001–5,000	1,001–5,000
Funding	Series E, led by Dragoneer	PIPE led by Durable Capital Partners
Best for	Entrepreneurs and small businesses across creative, professional, education, beauty, fitness, health, home services, events and nonprofit sectors.	Independent businesses and brands building their own websites, with agencies and enterprises served by Wix Studio and Enterprise plans.