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Comparison · E-Commerce Platforms · weekly run Nov 3

BigCommerce vs Wix

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

BigCommerce is the stronger AI pick in E-Commerce Platforms: it has a visibility score of 47.5 versus 27.7 for Wix, and ranks ahead in 76% of the answers that name both.

Choose BigCommerce if…

You want the brand AI engines rank higher (47.5 vs 27.7)
AI answers describe it more positively (41% vs 35% positive)
You need SOC 2 or ISO/IEC 27001:2022 or ISO/IEC 27017:2015 or ISO/IEC 27018:2019 or ISO/IEC 27701 or ISO 22301 or ISO/IEC 42001:2023 or ISO 9001:2015 or TX-RAMP or CSA STAR coverage
Built-in commerce features

Choose Wix if…

You want a free plan to start
You need ISO 27001 or ISO 27017 or ISO 27018 or SOC 2 Type 2 coverage
You prefer a larger, established vendor (1,001–5,000 employees)
Easy drag-and-drop visual site building

AI visibility side by side

Latest weekly run · Nov 3

Metric	BigCommerce	Wix
Visibility score	47.5%	27.7%
Change vs last week	New	New
Rank in E-Commerce Platforms	#3	#4
Share of voice	11.8%	8%
Mentions this run	55	37
Positive in AI answers	41%	35%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

BigCommerce 0pp · Wix 0pp over 0 weekly runs.

Engine by engine

BigCommerce leads on 3 of 3 engines

ChatGPT

58.1%

27.4%

AI Mode

32.2%

30.9%

Perplexity

52%

24.8%

BigCommerceWix

Head to head in AI answers

29 engine answers name both brands

22BigCommerce ranked higher

7Wix ranked higher

Prompt	Engine	BigCommerce	Wix
What is the difference between an e-commerce platform and website builder?	ChatGPT	#3	#5
What is the difference between an e-commerce platform and website builder?	Perplexity	#4	#1
What are the best Ecommerce Platforms tools in 2026?	ChatGPT	#3	#4
What are the best Ecommerce Platforms tools in 2026?	AI Mode	#3	#4
What are the best Ecommerce Platforms tools in 2026?	Perplexity	#3	#4
Best e-commerce platform for startups	ChatGPT	#3	#4
Best e-commerce platform for startups	AI Mode	#5	#3
Best e-commerce platform for startups	Perplexity	#4	#2
Which e-commerce platform has the best reviews?	ChatGPT	#5	#3
Which e-commerce platform has the best reviews?	Perplexity	#3	#4
Compare the leading Ecommerce Platforms platforms	ChatGPT	#3	#4
Compare the leading Ecommerce Platforms platforms	AI Mode	#3	#4

Features, pricing & fit

Dimension	BigCommerce	Wix
Pricing model	Flat tiers	Flat tiers
Entry price	$39 / mo	Free; paid from $17.77 / mo
Free plan	No · 15-day trial	Yes
Deployment	Hosted SaaS, with BigCommerce handling hosting, security and upgrades	Cloud-hosted, with multi-cloud failover across AWS, Google Cloud and Equinix.
Integrations	600+	—
Compliance	PCI DSS Level 1, SOC 2, ISO/IEC 27001:2022, ISO/IEC 27017:2015, ISO/IEC 27018:2019, ISO/IEC 27701, ISO 22301, ISO/IEC 42001:2023, ISO 9001:2015, TX-RAMP, CSA STAR	ISO 27001, ISO 27017, ISO 27018, SOC 2 Type 2, PCI DSS Level 1
Support	24/7 chat and email support on all plans, 24/7 live phone support on Growth, Scale and Performance, Priority support add-on on Scale, Dedicated Customer Success Manager on Performance	24/7 customer care, Live chat with Customer Care Expert, Scheduled call with Customer Care Expert, Wix Help Center
Founded	2009	2006
Headquarters	Austin, Texas, United States	Tel Aviv, Israel
Employees	501–1,000	1,001–5,000
Funding	IPO (NASDAQ: CMRC)	PIPE led by Durable Capital Partners
Best for	Businesses scaling operations across channels, markets, or catalogs, including brands selling both B2C and B2B	Independent businesses and brands building their own websites, with agencies and enterprises served by Wix Studio and Enterprise plans.