Kashoo says it can auto import bank transactions and connect multiple accounts and feeds, which helps keep books current without repeated manual entry. The site also states that users can connect to more than 5,000 banks and credit unions in real time.
Kashoo
#10 in Accounting Softwareby Kashoo · kashoo.com ↗
Simple cloud accounting software for small businesses and freelancers.
Overview
Kashoo is simple cloud accounting software for small businesses and freelancers who want to automate everyday bookkeeping without a steep learning curve. It is positioned for owners who need invoicing, bank transaction imports, reporting, and secure online access in one system, along with support when they need help.
- Built for small business owners, sole proprietors, self-employed users, and freelancers who want accounting to feel simpler.
- Automates routine work with bank transaction imports, receipt uploads, auto-posting, and categorization.
- Includes invoicing, payment collection, reporting, multi-currency, payroll integration, and multiple users.
- Offers a 14-day free trial and states that unlimited users are included at no extra charge.
- Backed by phone, chat, and email support, plus setup help from the customer success team.
AI visibility
0/50 eligible runsFeatures
Core accounting automation
Kashoo centers on reducing manual bookkeeping work so small teams can spend less time entering transactions and more time running the business. The product page emphasizes automation, simplicity, and real-time account connections. It also highlights secure handling of financial data and the ability to share access with accountants, bookkeepers, and employees without added per-user cost.
The product page says users can quickly upload receipts and attachments, supporting cleaner recordkeeping and easier expense tracking. This pairs with the broader goal of simplifying manual tasks for small businesses.
Kashoo’s materials describe an autopilot approach that can auto-post transactions and handle the heavy lifting with zero learning curve. That positioning is reinforced by the blog language around auto-posting and categorizing transactions automatically.
Invoicing, payments, and cash flow
Kashoo presents invoicing as a core workflow for getting paid faster. The website says users can create and send invoices, accept payments directly from invoices, and integrate with tools such as Square and Stripe. Review-site language also describes the product as a way to create invoices quickly and get paid securely online.
Kashoo says users can create and send invoices to clients and accept payments directly from invoices. The site also promotes Stripe-based collection and says you do not have to leave the software to invoice or get paid.
The homepage says Kashoo integrates with tools you already use like Square and Stripe, and the resources section notes a switch from WePay to Stripe. That suggests payment workflows are a meaningful part of the product experience.
Kashoo’s own marketing frames invoicing as a way to get paid faster and reduce paperwork. A review-platform listing similarly describes it as a way to create invoices in a snap and get paid securely online.
Reporting, collaboration, and support
Kashoo emphasizes business-critical reports and collaborative access as part of the value proposition. The website says reports are available at your fingertips and can be shared with accountants, bookkeepers, and employees. It also highlights direct human support, including phone, chat, email, and even a setup call.
Kashoo says all of the critical reports a small business needs are available at your fingertips. The resources page also points to accounting guidance and downloadable materials, reinforcing the company’s small-business education focus.
The homepage states that Kashoo offers free unlimited users so businesses can share data with accountants, bookkeepers, and employees without extra cost. The FAQ also confirms multiple users can be added at no extra charge, with access levels assigned as needed.
Kashoo says everyone on the team answers the phone, responds to subscribers, emails, and participates in chat sessions. It also offers help by phone, chat, or email, plus a 30-minute setup call for customers who want onboarding help.
Who it is for
Teams and use cases
- Small business owners
- Freelancers
- Sole proprietors
- Self-employed users
- Etsy sellers and other product-based microbusinesses
Company profile
- Solo operators
- Small businesses
- Small teams needing shared accounting access
- Small business
Industries
- General small business
- Ecommerce and handmade goods
- Services and freelance work
- Organizations that want a large enterprise accounting suite may find Kashoo too lightweight for their needs.
- Businesses that need highly specialized industry workflows should confirm fit against their requirements before adopting.
- Users who need multi-business management should note that each additional business requires its own subscription.
Buyer personas
Owner-operator
Small business owner or sole proprietor
- Starting a business and needing a simple accounting system
- Switching away from manual bookkeeping
- Looking for invoicing, reports, and bank feeds in one place
Freelancer
Independent worker managing invoices and expenses
- Need to send invoices quickly
- Wanting to track income and expenses without complicated software
- Need to share records with an accountant at tax time
Microcommerce seller
Ecommerce or marketplace seller
- Reviewing product margins and COGS
- Trying to improve profitability by tracking expenses accurately
- Wanting a clearer view of which products are profitable
Behind the product
Kashoo describes itself as modern cloud accounting software built for small business owners who wanted simplicity rather than a tool designed mainly for bookkeepers. The company says it has focused exclusively on simplifying accounting for small business owners for 10 years and serves subscribers in over 180 countries.
Based in Vancouver, BC, Canada.
Small team of 20 people.
Has been in business 10 years and counting.
Subscribers in over 180 countries.
- The company says it has never raised venture funding, which may matter to buyers who look for venture-backed scale or aggressive expansion.
- Kashoo notes that TrulySmall Accounting is now a separate offering, which may matter when evaluating product-family fit.
Pricing
Kashoo’s pricing page is intentionally simple, but the public documents provided here show that its pricing picture is not fully uniform across sources. The official site emphasizes a low-friction trial experience, unlimited users at no extra cost, and a subscription model with monthly and annual toggles, while a third-party pricing listing on G2 surfaces explicit paid pricing. For buyers, that means the safest approach is to treat Kashoo as a self-serve accounting product with a free 14-day trial and then verify the current live checkout price before subscribing. The available evidence also shows that extra business entities can change the total cost: each additional business requires its own subscription, and organizations with more than five businesses must request a package quote. In other words, the core question is less about user count and more about billing cadence and how many businesses need to be covered.
Alternatives
Kashoo competes in a crowded accounting software market dominated by larger, more visible products such as QuickBooks, Xero, NetSuite, Sage 50, Sage Intacct, Zoho Books, FreshBooks, Wave, and Microsoft Dynamics 365 Business Central in the measured context. Its own site and blog position it as a simpler, more affordable, user-friendly alternative, with support and ease of use as key differentiators.
Comparison candidates
These candidates come from measured co-mentions or source-backed alternatives. A full comparison is published only after both products have supporting evidence.
Leaderboard
Accounting SoftwareUser sentiment
Kashoo’s review story, based on the supplied documents, is centered on simplicity, mobile convenience, and invoicing speed. The clearest buyer praise comes from a verified-review excerpt highlighting use on a phone or iPad while visiting clients, which suggests the product works well for owners who need to stay productive away from the desk. The G2 review-page description adds that Kashoo helps users create invoices quickly, get paid securely online, and track financial data, reinforcing the idea that the product’s value is in straightforward day-to-day bookkeeping rather than heavyweight accounting complexity.
The supplied third-party and vendor sources also point to positive sentiment around affordability and user-friendliness. Kashoo’s own rankings post says the company aims to provide a simple accounting program that is intuitive and easy to use, and it cites favorable third-party placements and review-based scores. That positioning makes Kashoo look especially relevant to freelancers and small businesses that want practical tools, support options, and mobile access without a steep learning curve.
At the same time, the review evidence here is limited. The documents do not provide a large pool of individual customer reviews, so the page reads more like a summary of recurring themes than a statistically broad reputation report. Even so, the available material consistently supports a buyer-fit story: Kashoo appears best for small businesses that prioritize ease of use, invoicing, and client-facing mobility, and less compelling for teams that want a more complex all-in-one accounting suite.
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