Who each engine recommends
Position of every brand named in the latest run.
| Brand | ChatGPT | Perplexity | AI Mode | Mention rate |
|---|---|---|---|---|
| Microsoft Entra IDTop pick | — | #1 | #1 | |
| Okta | — | #2 | #2 | |
| Auth0 | — | #6 | #3 | |
| JumpCloud | — | #3 | #4 | |
| CyberArk | — | #5 | #5 | |
| Bitwarden | — | #14 | #8 | |
| SailPoint | — | #4 | — | |
| Ping Identity | — | — | #6 | |
| AWS IAM | — | #7 | — | |
| Cisco Duo | — | — | #7 | |
| Keycloak | — | #8 | — | |
| AWS | — | #9 | — | |
| Google Cloud IAM | — | #10 | — | |
| Saviynt | — | #11 | — | |
| BeyondTrust | — | #12 | — | |
| WorkOS | — | #13 | — |
Mention rate over time
Share of engines naming each brand, weekly over the last 60 days (up to 8 brands).
8 brands
Microsoft Entra ID is named by 67% of engines today.
Responses
What each engine answered, and how the shortlist moved.
No response was collected from ChatGPT in the latest run. Missing responses are recorded as missing and are never back-filled from another source.
Perplexity · run of Nov 3 · sentiment toward the top pick: ↑ Positive
The best IAM tool depends on your environment and primary need.
- Microsoft Entra ID — For most organizations in 2026, the strongest shortlist is Microsoft Entra ID, Okta, JumpCloud, SailPoint, CyberArk, Auth0, AWS IAM, and Keycloak.
- Okta — For most organizations in 2026, the strongest shortlist is Microsoft Entra ID, Okta, JumpCloud, SailPoint, CyberArk, Auth0, AWS IAM, and Keycloak.
- JumpCloud — For most organizations in 2026, the strongest shortlist is Microsoft Entra ID, Okta, JumpCloud, SailPoint, CyberArk, Auth0, AWS IAM, and Keycloak.
- SailPoint — For most organizations in 2026, the strongest shortlist is Microsoft Entra ID, Okta, JumpCloud, SailPoint, CyberArk, Auth0, AWS IAM, and Keycloak.
- CyberArk — For most organizations in 2026, the strongest shortlist is Microsoft Entra ID, Okta, JumpCloud, SailPoint, CyberArk, Auth0, AWS IAM, and Keycloak.
- Auth0 — For most organizations in 2026, the strongest shortlist is Microsoft Entra ID, Okta, JumpCloud, SailPoint, CyberArk, Auth0, AWS IAM, and Keycloak.
- AWS IAM — For most organizations in 2026, the strongest shortlist is Microsoft Entra ID, Okta, JumpCloud, SailPoint, CyberArk, Auth0, AWS IAM, and Keycloak. New this week
- Keycloak — For most organizations in 2026, the strongest shortlist is Microsoft Entra ID, Okta, JumpCloud, SailPoint, CyberArk, Auth0, AWS IAM, and Keycloak. ↓ 1 vs last week
- AWS — For most organizations in 2026, the strongest shortlist is Microsoft Entra ID, Okta, JumpCloud, SailPoint, CyberArk, Auth0, AWS IAM, and Keycloak. New this week
- Google Cloud IAM — Use AWS IAM, Google Cloud IAM, or Azure-native controls for cloud-resource permissions, but avoid treating them as a complete workforce IAM strategy. New this week
- Saviynt — Choose SailPoint or Saviynt when formal identity governance, access reviews, and compliance are priorities. New this week
- BeyondTrust — Choose CyberArk or BeyondTrust for privileged access and administrator-account controls. ↓ 3 vs last week
- WorkOS — Choose Auth0, WorkOS, or Ory for customer-facing or B2B application authentication; WorkOS emphasizes rapid enterprise feature integration, while Ory offers modular open-source infrastructure. ↓ 3 vs last week
Dropped from this engine’s shortlist this week: Bitwarden
Google AI Mode · run of Nov 3 · sentiment toward the top pick: ↑ Positive
The landscape for Identity and Access Management (IAM) focuses heavily on Zero Trust architecture, AI-driven adaptive security, cross-platform device integration, and managing non-human identities. The leading IAM tools are categorized below by their primary strengths and use cases:
- Microsoft Entra ID — Microsoft Entra ID – Best for enterprise identity governance and hybrid environments.
- Okta — Okta Workforce Identity – Best independent, cloud-first platform for large and mid-market enterprises.
- Auth0 — (Its sibling product, Auth0 by Okta , remains a default favorite for developer-centric consumer identity/CIAM).
- JumpCloud — JumpCloud – Best overall for unified identity, access, and cross-platform device management. ↑ 3 vs last week
- CyberArk — CyberArk Identity – Best for advanced identity security, behavioral analytics, and Privileged Access Management (PAM). ↓ 1 vs last week
- Ping Identity — Ping Identity Platform – Best for complex, high-scale hybrid enterprises requiring deep federation depth and deployment flexibility (spanning cloud, multi-cloud, and on-premise… ↓ 1 vs last week
- Cisco Duo — Cisco Duo – Best for low-friction, security-first Multi-Factor Authentication (MFA) and Zero Trust endpoint visibility. New this week
Dropped from this engine’s shortlist this week: SailPoint
Citations
Sources the engines cited for this prompt.
| Source | Type | Citations | Cited by |
|---|---|---|---|
| bitwarden.com | Brand site · Bitwarden | 2 | Perplexity, Google AI Mode |
| atomicwork.com | Web | 1 | Perplexity |
| c1.ai | Web | 1 | Perplexity |
| designrush.com | Web | 1 | Perplexity |
| g2.com | Review site | 1 | Perplexity |
| gartner.com | Analyst | 1 | Google AI Mode |
| lumos.com | Web | 1 | Perplexity |
| oloid.com | Web | 1 | Perplexity |
| solutionsreview.com | Web | 1 | Perplexity |
| toolradar.com | Web | 1 | Perplexity |
| workos.com | Brand site · WorkOS | 1 | Perplexity |