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SlateIndex

commercetools

New

The Digital Commerce AI Company: the enterprise commerce platform AI agents run on

E-Commerce PlatformsMunich, Germany501–1,000 employeesFounded 2010

Visibility score
7.6%
New vs last week
Weekly run · Nov 3

Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

  • commercetools ranks #11 of 43 in E-Commerce Platforms with an AI visibility score of 7.6 (SlateIndex, Nov 3, 2026).
  • commercetools is most visible on ChatGPT (8.7) and least on Perplexity (6.7).
  • AI engines name commercetools in 9 of the 30 E-Commerce Platforms buyer prompts SlateIndex tracks.
  • shopify.com is the source AI engines cite most in answers about commercetools, with 17 citations.

About

Company details for commercetools

commercetools provides Sphere, a headless, modular and AI-native enterprise commerce platform that runs B2C, B2B, in-store and AI-agent commerce from one engine. Its products include MosAIc for autonomous operations, AI Hub and AgenticLift for selling through AI channels such as ChatGPT, Gemini and Copilot, AgentSphere for building and governing commerce agents, InStore POS and Frontend storefronts. The company states it has 500+ enterprise customers in 50+ countries. It ranks #11 of 43 in E-Commerce Platforms on SlateIndex and has a visibility score of 7.6 in the latest weekly run.

Founded in 2010 and headquartered in Munich, Germany, the company employs 501–1,000 people. Its differentiator: headless commerce pioneer with order-based pricing rather than GMV-based pricing.

Company size
501–1,000 employees
Headquarters
Munich, Germany
Founded
2010
Company type
Private, venture-backed
Funding
Series C (Accel led)
Customers
500 · per commercetools.com
Deployment
Cloud-native SaaS
Compliance
HIPAA
Support
Premium Support with enhanced SLA and priority support (add-on)

Read from linkedin.com, gartner.com, commercetools.com, startuphub.ai · refreshed Nov 3, 2026.

AI visibility

Latest weekly run · Nov 3 · next run Nov 9

Visibility score
7.6%
across E-Commerce Platforms answers, weighted by position
ChatGPT8.7%
AI Mode7.4%
Perplexity6.7%
Change
New
vs last week’s run
Category rank
#11 of 43
in E-Commerce Platforms
Mentions
15
in this week’s run
Share of voice
3.3%
of AI mentions in E-Commerce Platforms

Visibility score trend

Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.

Now7.6%
30-day change—
High · low7.6% · 7.6%
Rank#11
0%25%50%75%100%Nov 3commercetools 8%

Changes appear after the second weekly run in E-Commerce Platforms. Shopify leads the category at 78.7%.

Media

Website and product screenshots for commercetools

All media

AI mentions & citations

Recent answers that name commercetools

All prompts

How do I choose an e-commerce platform for a mid-market team?

For most mid-market businesses, I'd recommend evaluating Shopify Plus, BigCommerce, Adobe Commerce, and commercetools before making a decision.

ChatGPT · run of Nov 3

Best e-commerce platform for enterprise

commercetools: Best for organizations investing in a modern composable architecture.

ChatGPT · run of Nov 3

Which Ecommerce Platforms vendors do analysts recommend?

My recommendation is to start with Shopify, Salesforce, Adobe Commerce, commercetools, SAP and Oracle as your primary shortlist, then consider specialist platforms based on your business requirements.

ChatGPT · run of Nov 3

How do companies build and run an online store without a dedicated tool?

Headless Commerce Engines : Instead of a full store builder, they use API-first commerce backends—such as Commercetools or Medusa —to handle product catalogs, inventories, and cart logic in the background without…

Google AI Mode · run of Nov 3

Best e-commerce platform for enterprise

commercetools (Composable Commerce) : Best for engineering-heavy, headless/MACH-based architectures.

Google AI Mode · run of Nov 3

Which Ecommerce Platforms vendors do analysts recommend?

commercetools: A pioneer of headless, microservices-based commerce (PBCs - packaged business capabilities), widely highlighted by analysts for ultimate architectural agility and scaling flexibility.

Google AI Mode · run of Nov 3

What are the pros and cons of Adobe Commerce?

ChatGPT · run of Nov 3

Which Ecommerce Platforms vendors do analysts recommend?

commercetools — recommended for engineering-led companies seeking a composable, API-first architecture.

Perplexity · run of Nov 3

Products & features

What commercetools sells

Sphere

Headless, modular and AI-native enterprise commerce platform that the other products run on.

MosAIc

Autonomous operations layer for Sphere where humans set rules and AI executes within them.

AgentSphere

Workbench to build, discover, govern and audit AI agents that run commerce operations and agentic shopping.

AI Hub

Orchestration layer that makes products shoppable across ChatGPT, Gemini and Copilot.

AgenticLift

Launchpad for selling through AI channels on an existing commerce stack without replatforming.

B2C Commerce

Enterprise platform for personalized shopping experiences across touchpoints.

B2B Commerce

Capabilities for personalized B2B buying and digitized B2B workflows.

InStore

Enterprise-grade point-of-sale system that unifies online and in-store experiences.

Frontend

Solution for building digital storefronts.

Strengths engines cite

  • Architectural agility and scaling flexibility
  • Headless, API-first commerce layer
  • Composable architecture for engineering-led teams
  • Suited to enterprise and complex B2B
  • Ranked among top e-commerce platforms

Target market & buyers

Large enterprises across B2C, B2B and in-store commerce

Notable customers include Chemist Warehouse, L.L.Bean, Dawn Foods, Bang & Olufsen, BMW, Breville, BSH, Danone.

IndustryPrimary use case
Industrial ManufacturingEnterprise commerce operations that legacy platforms cannot handle
Retail and CPGEnterprise commerce operations that legacy platforms cannot handle
Life SciencesEnterprise commerce operations that legacy platforms cannot handle
Food and GroceryEnterprise commerce operations that legacy platforms cannot handle
AutomotiveEnterprise commerce operations that legacy platforms cannot handle
TelecomEnterprise commerce operations that legacy platforms cannot handle

Funding & recent developments

Funding

RoundYearAmount
Seed2006$1M
Series A2011$4M
Corporate round (REWE Group led)2018$17M
Series B (Insight Partners led)2019$145M
Series C (Accel led)2021$140M
Latest known roundTotal raised
Series C (Accel led)—

Recent developments

  1. Oct 2026PartnershipEtam Group partnership

    Etam Group announced a partnership to build its next-generation global commerce platform on commercetools.

  2. Oct 2026CompanyNamed a Leader in 2026 Gartner Magic Quadrant for Digital Commerce Platforms

    Seventh consecutive year as a Leader in the Gartner Magic Quadrant for Digital Commerce Platforms.

  3. Oct 2026CompanyKaty Hiller appointed Chief Marketing Officer

    commercetools appointed Katy Hiller as its Chief Marketing Officer.

  4. Sep 2026ProductWins 2026 SaaS Award for AgenticLift

    Won the 2026 SaaS Award for Best SaaS Solution for Consumer Services, eCommerce & Retail for its AgenticLift offering.

  5. Jul 2026SecurityExpanded enterprise security program and Trust Center

    Announced an expanded enterprise security program with a new Trust Center and industry certifications.

Competitive landscape

How commercetools compares with its top three alternatives

All alternatives

commercetools most often appears alongside Shopify, Adobe Commerce, BigCommerce in AI answers.

BrandVisibilityShare of voicevs last weekStarting price
commercetools7.6%3.3%NewPricing not available
Shopify78.7%15.6%New$29 / mo
Adobe Commerce25.7%7.9%NewPricing not available
BigCommerce47.5%11.8%New$39 / mo
Salesforce46.2%9.6%NewPricing not available

What AI answers say

Sentiment and themes from the answers that mention this brand

Reviews

Positive 25% · Neutral 44% · Mixed 31% of 16 engine answers that mention commercetools

Praised for

  • Architectural agility and scaling flexibility
  • Headless, API-first commerce layer
  • Composable architecture for engineering-led teams
  • Suited to enterprise and complex B2B
  • Ranked among top e-commerce platforms

Criticised for

  • Requires an experienced engineering team

Cite as: SlateIndex, “commercetools AI visibility profile”, https://slateindex.ai/brand/commercetools, data of Nov 3, 2026. Licence: CC BY 4.0.