commercetools
NewThe Digital Commerce AI Company: the enterprise commerce platform AI agents run on
#11 of 43 in E-Commerce Platforms500 customers (per commercetools.com)25% positive in AI answers
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
- commercetools ranks #11 of 43 in E-Commerce Platforms with an AI visibility score of 7.6 (SlateIndex, Nov 3, 2026).
- commercetools is most visible on ChatGPT (8.7) and least on Perplexity (6.7).
- AI engines name commercetools in 9 of the 30 E-Commerce Platforms buyer prompts SlateIndex tracks.
- shopify.com is the source AI engines cite most in answers about commercetools, with 17 citations.
About
Company details for commercetools
commercetools provides Sphere, a headless, modular and AI-native enterprise commerce platform that runs B2C, B2B, in-store and AI-agent commerce from one engine. Its products include MosAIc for autonomous operations, AI Hub and AgenticLift for selling through AI channels such as ChatGPT, Gemini and Copilot, AgentSphere for building and governing commerce agents, InStore POS and Frontend storefronts. The company states it has 500+ enterprise customers in 50+ countries. It ranks #11 of 43 in E-Commerce Platforms on SlateIndex and has a visibility score of 7.6 in the latest weekly run.
Founded in 2010 and headquartered in Munich, Germany, the company employs 501–1,000 people. Its differentiator: headless commerce pioneer with order-based pricing rather than GMV-based pricing.
- Website
- commercetools.com
- Categories
- E-Commerce Platforms
- Company size
- 501–1,000 employees
- Headquarters
- Munich, Germany
- Founded
- 2010
- Company type
- Private, venture-backed
- Funding
- Series C (Accel led)
- Customers
- 500 · per commercetools.com
- Deployment
- Cloud-native SaaS
- Compliance
- HIPAA
- Support
- Premium Support with enhanced SLA and priority support (add-on)
Read from linkedin.com, gartner.com, commercetools.com, startuphub.ai · refreshed Nov 3, 2026.
AI visibility
Latest weekly run · Nov 3 · next run Nov 9
Visibility score trend
Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.
Changes appear after the second weekly run in E-Commerce Platforms. Shopify leads the category at 78.7%.
Media
Website and product screenshots for commercetools
AI mentions & citations
Recent answers that name commercetools
How do I choose an e-commerce platform for a mid-market team?
For most mid-market businesses, I'd recommend evaluating Shopify Plus, BigCommerce, Adobe Commerce, and commercetools before making a decision.
Best e-commerce platform for enterprise
commercetools: Best for organizations investing in a modern composable architecture.
Which Ecommerce Platforms vendors do analysts recommend?
My recommendation is to start with Shopify, Salesforce, Adobe Commerce, commercetools, SAP and Oracle as your primary shortlist, then consider specialist platforms based on your business requirements.
How do companies build and run an online store without a dedicated tool?
Headless Commerce Engines : Instead of a full store builder, they use API-first commerce backends—such as Commercetools or Medusa —to handle product catalogs, inventories, and cart logic in the background without…
Best e-commerce platform for enterprise
commercetools (Composable Commerce) : Best for engineering-heavy, headless/MACH-based architectures.
Which Ecommerce Platforms vendors do analysts recommend?
commercetools: A pioneer of headless, microservices-based commerce (PBCs - packaged business capabilities), widely highlighted by analysts for ultimate architectural agility and scaling flexibility.
What are the pros and cons of Adobe Commerce?
Which Ecommerce Platforms vendors do analysts recommend?
commercetools — recommended for engineering-led companies seeking a composable, API-first architecture.
Products & features
What commercetools sells
Sphere
Headless, modular and AI-native enterprise commerce platform that the other products run on.
MosAIc
Autonomous operations layer for Sphere where humans set rules and AI executes within them.
AgentSphere
Workbench to build, discover, govern and audit AI agents that run commerce operations and agentic shopping.
AI Hub
Orchestration layer that makes products shoppable across ChatGPT, Gemini and Copilot.
AgenticLift
Launchpad for selling through AI channels on an existing commerce stack without replatforming.
B2C Commerce
Enterprise platform for personalized shopping experiences across touchpoints.
B2B Commerce
Capabilities for personalized B2B buying and digitized B2B workflows.
InStore
Enterprise-grade point-of-sale system that unifies online and in-store experiences.
Frontend
Solution for building digital storefronts.
Strengths engines cite
- Architectural agility and scaling flexibility
- Headless, API-first commerce layer
- Composable architecture for engineering-led teams
- Suited to enterprise and complex B2B
- Ranked among top e-commerce platforms
Target market & buyers
Large enterprises across B2C, B2B and in-store commerce
Notable customers include Chemist Warehouse, L.L.Bean, Dawn Foods, Bang & Olufsen, BMW, Breville, BSH, Danone.
| Industry | Primary use case |
|---|---|
| Industrial Manufacturing | Enterprise commerce operations that legacy platforms cannot handle |
| Retail and CPG | Enterprise commerce operations that legacy platforms cannot handle |
| Life Sciences | Enterprise commerce operations that legacy platforms cannot handle |
| Food and Grocery | Enterprise commerce operations that legacy platforms cannot handle |
| Automotive | Enterprise commerce operations that legacy platforms cannot handle |
| Telecom | Enterprise commerce operations that legacy platforms cannot handle |
Funding & recent developments
Funding
| Round | Year | Amount |
|---|---|---|
| Seed | 2006 | $1M |
| Series A | 2011 | $4M |
| Corporate round (REWE Group led) | 2018 | $17M |
| Series B (Insight Partners led) | 2019 | $145M |
| Series C (Accel led) | 2021 | $140M |
| Latest known round | Total raised |
|---|---|
| Series C (Accel led) | — |
Recent developments
- Oct 2026PartnershipEtam Group partnership
Etam Group announced a partnership to build its next-generation global commerce platform on commercetools.
- Oct 2026CompanyNamed a Leader in 2026 Gartner Magic Quadrant for Digital Commerce Platforms
Seventh consecutive year as a Leader in the Gartner Magic Quadrant for Digital Commerce Platforms.
- Oct 2026CompanyKaty Hiller appointed Chief Marketing Officer
commercetools appointed Katy Hiller as its Chief Marketing Officer.
- Sep 2026ProductWins 2026 SaaS Award for AgenticLift
Won the 2026 SaaS Award for Best SaaS Solution for Consumer Services, eCommerce & Retail for its AgenticLift offering.
- Jul 2026SecurityExpanded enterprise security program and Trust Center
Announced an expanded enterprise security program with a new Trust Center and industry certifications.
Competitive landscape
How commercetools compares with its top three alternatives
commercetools most often appears alongside Shopify, Adobe Commerce, BigCommerce in AI answers.
| Brand | Visibility | Share of voice | vs last week | Starting price |
|---|---|---|---|---|
| commercetools | 7.6% | 3.3% | New | Pricing not available |
| Shopify | 78.7% | 15.6% | New | $29 / mo |
| Adobe Commerce | 25.7% | 7.9% | New | Pricing not available |
| BigCommerce | 47.5% | 11.8% | New | $39 / mo |
| Salesforce | 46.2% | 9.6% | New | Pricing not available |
What AI answers say
Sentiment and themes from the answers that mention this brand
Positive 25% · Neutral 44% · Mixed 31% of 16 engine answers that mention commercetools
Praised for
- Architectural agility and scaling flexibility
- Headless, API-first commerce layer
- Composable architecture for engineering-led teams
- Suited to enterprise and complex B2B
- Ranked among top e-commerce platforms
Criticised for
- Requires an experienced engineering team
Cite as: SlateIndex, “commercetools AI visibility profile”, https://slateindex.ai/brand/commercetools, data of Nov 3, 2026. Licence: CC BY 4.0.