Preset

New

AI-native business intelligence built on Apache Superset

Business IntelligenceSan Mateo, California, United States51–200 employeesFounded 2019

#32 of 47 in Business Intelligence400 customers (per preset.io)

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Visibility score

0.9%

New vs last week

Weekly run · Nov 2

Data collected Nov 2, 2026·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run Nov 9, 2026

Preset ranks #32 of 47 in Business Intelligence with an AI visibility score of 0.9 (SlateIndex, Nov 2, 2026).
Preset is most visible on ChatGPT (2.6) and least on Perplexity (0).
AI engines name Preset in 2 of the 30 Business Intelligence buyer prompts SlateIndex tracks.
basedash.com is the source AI engines cite most in answers about Preset, with 2 citations.

About

Company details for Preset

Preset is a managed cloud service for Apache Superset, an open-source business intelligence platform. It provides drag-and-drop and SQL-based dashboards and charts, a semantic layer, row-level security, and embedded dashboards. It also offers an AI chatbot and an MCP server for querying data from AI tools, and can be deployed as a managed private cloud or on-prem. It ranks #32 of 47 in Business Intelligence on SlateIndex and has a visibility score of 0.9 in the latest weekly run.

Founded in 2019 and headquartered in San Mateo, California, United States, the company employs 51–200 people. It has raised about $48M. Its differentiator: built by the original creator of Apache Superset, with no vendor lock-in and the ability to move charts and dashboards to open-source Superset.

Website: preset.io
Categories: Business Intelligence
Company size: 51–200 employees
Headquarters: San Mateo, California, United States
Founded: 2019
Company type: Private, venture-backed
Funding: Series C · $48M raised
Customers: 400 · per preset.io/blog/preset-series-c
Pricing: Free; paid from $20 per seat / mo · per seat
Free trial: Free plan available
Deployment: Cloud-hosted SaaS, managed private cloud, on-prem, or embedded analytics
Platforms: Amazon Web Services, Google Cloud Platform, Microsoft Azure
Compliance: SOC 2
Support: Standard customer support, Dedicated support via Slack, Enterprise SLA

LinkedIn · linkedin.com/company/preset-io X · x.com/preset_data GitHub · github.com/preset-io YouTube · youtube.com/c/presetio Instagram · instagram.com/preset_io/Facebook · facebook.com/preset.io/

Read from linkedin.com, preset.io, g2.com, docs.preset.io, prnewswire.com · refreshed Nov 2, 2026.

AI visibility

Latest weekly run · Nov 2 · next run Nov 9

Visibility score

0.9%

across Business Intelligence answers, weighted by position

ChatGPT2.6%

AI Mode0%

Perplexity0%

Change

New

vs last week’s run

Category rank

#32 of 47

in Business Intelligence

Mentions

in this week’s run

Share of voice

0.3%

of AI mentions in Business Intelligence

Visibility score trend

Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.

Now0.9%

30-day change—

High · low0.9% · 0.9%

Rank#32

Changes appear after the second weekly run in Business Intelligence. Microsoft Power BI leads the category at 74.2%.

Media

Website and product screenshots for Preset

All media

Home page

Pricing page

AI mentions & citations

Recent answers that name Preset

All prompts

How do companies turn company data into dashboards without a dedicated tool?

ChatGPT · run of Nov 2

Is there a free business intelligence tool for small teams?

ChatGPT · run of Nov 2

Products & features

What Preset sells

Preset Cloud

Fully managed, hosted service for Apache Superset with dashboards, charts, a SQL editor and a semantic layer.

Preset Chatbot

Conversational AI that turns plain-English questions into charts and dashboards.

Preset MCP server

Connects Claude, Cursor and other MCP-compatible AI tools to Preset data.

Target market & buyers

Business users and data teams inside organizations, plus software companies that embed analytics in their products.

Notable customers include Rocket Travel, OpenTable, Bureau.

Industry	Primary use case
Travel	Delivering BI dashboards to third-party partners (Rocket Travel)
Education	Embedded dashboards and API integration that deliver data insights to educational agencies
Identity verification and fraud prevention	Embedding dashboards into the product to improve customer experience (Bureau)

Funding & recent developments

Funding

Round	Year	Amount
Series B	2021	$36M
Series C	2026	$7M

Latest known round	Total raised
Series C	$48M

Recent developments

Jul 2026ProductMCP server adds confidential OAuth client support
The Preset MCP server added support for confidential OAuth clients, enabling Gemini Enterprise to connect.
Jun 2026ProductOpen-source Agent Skills library released
Preset released an open-source Agent Skills library for AI agents.
Jun 2026ProductPreset MCP published as an analytics product
Preset MCP lets AI agents build, not just read, the data layer.
Mar 2026FundingSeries C funding announced
Preset announced a $7.27M Series C led by a16z, with Redpoint Ventures and Datatech.fund participating, to put toward AI capabilities and the Superset ecosystem.

Competitive landscape

How Preset compares with its top three alternatives

All alternatives

Preset most often appears alongside Metabase, Google Looker Studio, Apache Superset in AI answers.

vsPreset vs Metabase0.9% vs 21.7% visibility · Metabase leadsFull comparison vsPreset vs Google Looker Studio0.9% vs 16.2% visibility · Google Looker Studio leadsFull comparison vsPreset vs Apache Superset0.9% vs 4.3% visibility · Apache Superset leadsFull comparison

Brand	Visibility	Share of voice	vs last week	Starting price
Preset	0.9%	0.3%	New	Free plan
Metabase	21.7%	5.2%	New	Free plan
Google Looker Studio	16.2%	3.5%	New	Pricing not available
Apache Superset	4.3%	1.6%	New	Pricing not available
Microsoft Power BI	74.2%	13.2%	New	Pricing not available