AhrefsMake your business discoverable, in search, AI, and beyond.
vs
PlausibleSimple, privacy-friendly Google Analytics alternative
Comparison · Web Analytics · weekly run Nov 2
Ahrefs vs Plausible
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Plausible is the stronger AI pick in Web Analytics: it has a visibility score of 31.7 versus 1.7 for Ahrefs.
Choose Ahrefs if…
- You need ISO 27001 coverage
- You prefer a larger, established vendor (51–200 employees)
- Strong backlink analysis and index
- Strong competitor research
Choose Plausible if…
- You want the brand AI engines rank higher (31.7 vs 1.7)
- AI answers describe it more positively (54% vs 49% positive)
- You need a self-hosted or on-premises option
- Lightweight, privacy-friendly analytics
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Ahrefs | Plausible |
|---|---|---|
| Visibility score | 1.7% | 31.7% |
| Change vs last week | New | New |
| Rank in Web Analytics | #27 | #3 |
| Share of voice | 0.4% | 8% |
| Mentions this run | 2 | 40 |
| Positive in AI answers | 49% | 54% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Ahrefs 0pp · Plausible 0pp over 0 weekly runs.
Engine by engine
Plausible leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
AhrefsPlausible
Head to head in AI answers
0 engine answers name both brands
0Ahrefs ranked higher
0Plausible ranked higher
Features, pricing & fit
| Dimension | Ahrefs | Plausible |
|---|---|---|
| Pricing model | Flat tiers | — |
| Entry price | Free; paid from $29 / mo | — |
| Free plan | Yes | — |
| Deployment | SaaS | Managed cloud (EU-hosted) or self-hosted community edition |
| Compliance | ISO 27001 | — |
| Support | Customer support five days a week, Academy courses and certification, Webinars and AMAs, YouTube tutorials | Priority support (Enterprise plan), Documentation, Contact form |
| Founded | 2010 | 2018 |
| Headquarters | Singapore | Tartu, Estonia |
| Employees | 51–200 | 1–10 |
| Funding | Bootstrapped | Bootstrapped |
| Best for | Freelance SEOs, marketing consultants, and lean in-house marketing teams, from small businesses to Fortune 500 teams. | Website owners and teams who find Google Analytics more complex than they need |
Plans side by side
Ahrefs
Ahrefs Free$0month
Starter$29month
Lite$129month
Standard$249month
Advanced$449month
Enterprise$1,499month, annual commitment required
Plausible
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Ahrefs
- Strong backlink analysis and index
- Strong competitor research
- Honest, transparent pricing
- Deep technical site audits
- Free Webmaster Tools tier for verified site owners
- High monthly cost, especially for smaller budgets
- Seat-based pricing needs careful evaluation against team size
Plausible
- Lightweight, privacy-friendly analytics
- Transparent, publicly listed pricing
- Simple dashboard and reporting
- Affordable starting price
- Free trial without a credit card
- Less review data available
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Ahrefs vs Plausible”, https://slateindex.ai/compare/ahrefs-vs-plausible, data of Nov 2, 2026. Licence: CC BY 4.0.