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Parse.lyOwn your audience. Own your future.
Comparison · Web Analytics · weekly run Nov 2

Amplitude vs Parse.ly

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Amplitude is the stronger AI pick in Web Analytics: it has a visibility score of 30.9 versus 0 for Parse.ly.

Choose Amplitude if…

  • You want the brand AI engines rank higher (30.9 vs 0)
  • You need SOC 2 Type II or ISO 27017 or ISO 27018 or HIPAA or EU-US Data Privacy Framework (self-certified) coverage
  • deep behavioral analytics
  • industry-standard, leading product analytics platform

Choose Parse.ly if…

  • You need SOC 2 coverage
  • You prefer a larger, established vendor (1,001–5,000 employees)

AI visibility side by side

Latest weekly run · Nov 2

Metric Amplitude Parse.ly
Visibility score30.9%0%
Change vs last weekNewNew
Rank in Web Analytics#4#42
Share of voice9.1%0%
Mentions this run440
Positive in AI answers47%—

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2Amplitude 31%

Amplitude 0pp · Parse.ly 0pp over 0 weekly runs.

Engine by engine

Amplitude leads on 3 of 3 engines

ChatGPT
20.7%
0%
AI Mode
35%
0%
Perplexity
37%
0%
AmplitudeParse.ly

Head to head in AI answers

0 engine answers name both brands

0Amplitude ranked higher
0Parse.ly ranked higher

Features, pricing & fit

DimensionAmplitudeParse.ly
Pricing modelUsage-based—
Entry priceContact sales—
Free planYes—
DeploymentCloud-hosted on AWS, with US and EU data centers.Cloud-based
Integrations159+—
ComplianceSOC 2 Type II, ISO 27001, ISO 27017, ISO 27018, GDPR, CCPA, HIPAA, EU-US Data Privacy Framework (self-certified)SOC 2, ISO 27001, GDPR, CCPA
SupportOnline support, Access to community and education resources, Customer success and assigned account manager on Enterprise, Professional services—
Founded20122009
HeadquartersSan Francisco, California, USSan Francisco
Employees501–1,0001,001–5,000
FundingSeries C · $336M raisedSeries A · $13M raised
Best forProduct teams that want analytics, experimentation and AI-driven insights in one platform, from early-stage startups on the free plan to large enterprises.Newsrooms, publishers and marketing teams that want to understand content performance and build reader loyalty.

Plans side by side

Amplitude

Free$0month (up to 2M events/month)
Plus$0month starting price, first 2M events/month free, scales with event volume
GrowthCustomcustom event based pricing
EnterpriseCustomcustom event based pricing
Amplitude pricing

Parse.ly

Pricing not available.

Pros and cons

Themes from the AI answers that mention each brand

Amplitude

  • deep behavioral analytics
  • industry-standard, leading product analytics platform
  • strong for enterprise scalability and data governance
  • generous free tier
  • combines analytics with experimentation and session replays
  • steep pricing at enterprise scale
  • requires custom quotes for paid plans

Parse.ly

Profile in progress.

Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

Cite as: SlateIndex, “Amplitude vs Parse.ly”, https://slateindex.ai/compare/amplitude-vs-parse-ly, data of Nov 2, 2026. Licence: CC BY 4.0.