Apollo vs Artisan
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Apollo is the stronger AI pick in Sales Engagement: it has a visibility score of 51 versus 2.5 for Artisan, and ranks ahead in 100% of the answers that name both.
Choose Apollo if…
- You want the brand AI engines rank higher (51 vs 2.5)
- You want a free plan to start
- AI answers describe it more positively (60% vs 0% positive)
- You need SOC 2 or CCPA or ISO/IEC 27001 or CASA Tier 2 or CPRA or EU-US DPF or PCI DSS coverage
Choose Artisan if…
- You need SOC 2 Type II coverage
- Usage-based pricing suits your budget better than per seat
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Apollo | Artisan |
|---|---|---|
| Visibility score | 51% | 2.5% |
| Change vs last week | down−2.8% | up+0.1% |
| Rank in Sales Engagement | #4 | #28 |
| Share of voice | 9.4% | 0.8% |
| Mentions this run | 59 | 6 |
| Positive in AI answers | 60% | 0% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Apollo −2.799999999999997pp · Artisan 0pp over 1 weekly runs.
Engine by engine
Apollo leads on 3 of 3 engines
Head to head in AI answers
4 engine answers name both brands
| Prompt | Engine | Apollo | Artisan |
|---|---|---|---|
| What are the best Sales Engagement tools in 2026? | Perplexity | #3 | #17 |
| Compare the leading Sales Engagement platforms | Perplexity | #5 | #17 |
| Best sales engagement platform with AI features | ChatGPT | #3 | #7 |
| Which sales engagement platform has transparent pricing? | Perplexity | #1 | #11 |
Features, pricing & fit
| Dimension | Apollo | Artisan |
|---|---|---|
| Pricing model | Per seat | Usage-based |
| Entry price | Contact sales | Contact sales |
| Free plan | Yes | No |
| Deployment | Cloud platform | — |
| Integrations | 200+ | — |
| Compliance | GDPR, SOC 2, CCPA, ISO/IEC 27001, CASA Tier 2, CPRA, EU-US DPF, PCI DSS | SOC 2 Type II, GDPR |
| Support | Email support at support@apollo.io, Dedicated support on Custom plans, Sales team for Custom plan discussions | CSM support and onboarding in a shared Slack channel, Dedicated CSM on the Scale plan, Forward-deployed strategist on the Enterprise plan |
| Founded | 2015 | 2023 |
| Headquarters | San Francisco, CA | San Francisco, California, United States |
| Employees | 501–1,000 | 51–200 |
| Funding | Series D · $250M raised | Pre-seed · $36M raised |
| Best for | Sales and go-to-market teams that run prospecting, outreach and dialing and want data, AI and execution in one system | Sales teams that want more pipeline per rep, from startups that want to build pipeline without hiring a BDR to mid-market companies that want more output without adding headcount. |
Plans side by side
Pros and cons
Themes from the AI answers that mention each brand
Apollo
- Large B2B contact database combined with prospecting and email sequencing
- Transparent self-serve per-user pricing with a free tier
- Strong all-in-one value for prospecting and outreach
- Affordable, reliable choice for small teams and startups
- Widely used and highly rated by reviewers
Artisan
Profile in progress.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Apollo vs Artisan”, https://slateindex.ai/compare/apollo-vs-artisan, data of Nov 3, 2026. Licence: CC BY 4.0.