Conga CLM vs Loopio

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Conga CLM is the stronger AI pick in Proposals & Contracts: it has a visibility score of 7.3 versus 6 for Loopio, and ranks ahead in 71% of the answers that name both.

Choose Conga CLM if…

You want the brand AI engines rank higher (7.3 vs 6)
AI answers describe it more positively (67% vs 46% positive)
You need ISO 27001 or ISO 27701 or HIPAA or EU-U.S. Data Privacy Framework coverage
You prefer a larger, established vendor (1,001–5,000 employees)

Choose Loopio if…

You need GDPR compliant or CCPA compliant coverage
Centralized reusable content management for RFPs
Strong for high-volume RFP and security questionnaire responses
Recognized as a leading enterprise RFP response tool

AI visibility side by side

Latest weekly run · Nov 2

Metric	Conga CLM	Loopio
Visibility score	7.3%	6%
Change vs last week	New	New
Rank in Proposals & Contracts	#13	#15
Share of voice	2.5%	2.2%
Mentions this run	13	12
Positive in AI answers	67%	46%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Conga CLM 0pp · Loopio 0pp over 0 weekly runs.

Engine by engine

Conga CLM leads on 2 of 3 engines

ChatGPT

2.6%

AI Mode

9.3%

6.7%

Perplexity

4.8%

8.9%

Conga CLMLoopio

Head to head in AI answers

7 engine answers name both brands

5Conga CLM ranked higher

2Loopio ranked higher

Prompt	Engine	Conga CLM	Loopio
Top proposal and contract tool options for B2B SaaS companies	Perplexity	#10	#11
Best proposal and contract tool for enterprise	AI Mode	#1	#4
Best proposal and contract tool for enterprise	Perplexity	#4	#7
Which Proposals & Contracts vendors do analysts recommend?	ChatGPT	#4	#9
Which Proposals & Contracts vendors do analysts recommend?	Perplexity	#8	#2
Official website of the top proposal and contract tool vendors	ChatGPT	#13	#5
Official website of the top proposal and contract tool vendors	Perplexity	#8	#9

Features, pricing & fit

Dimension	Conga CLM	Loopio
Pricing model	—	Flat tiers
Entry price	—	Contact sales
Free plan	—	No
Deployment	Flexible deployment options	Cloud-delivered, hosted on Amazon Web Services
Compliance	SOC 2 Type II, ISO 27001, ISO 27701, HIPAA, EU-U.S. Data Privacy Framework	SOC 2 Type II, GDPR compliant, CCPA compliant
Support	—	Onboarding Manager training and setup, Ongoing Customer Success guidance, On-demand learning hub, Phone, email and in-app support
Founded	2006	2014
Headquarters	Houston, Texas, United States	Toronto, Canada
Employees	1,001–5,000	201–500
Funding	Venture round led by Insight Venture Partners and Salesforce Ventures	Strategic investment from Sumeru Equity Partners
Best for	Large enterprises and high-growth businesses whose commercial complexity across sales, legal, finance and IT is high.	Proposal and bid managers, sales teams, pre-sales, IT and InfoSec, investor relations and marketing teams that answer RFPs, DDQs and security questionnaires.