Contentsquare vs Hotjar

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Contentsquare is the stronger AI pick in Product Analytics: it has a visibility score of 11.8 versus 2.2 for Hotjar, and ranks ahead in 50% of the answers that name both.

Choose Contentsquare if…

You want the brand AI engines rank higher (11.8 vs 2.2)
You need more native integrations (115+ vs 10+)
AI answers describe it more positively (33% vs 6% positive)
You need ISO/IEC 27001 or ISO/IEC 27017 or ISO/IEC 27018 or ISO/IEC 27701 or ISO 9001:2015 coverage

Choose Hotjar if…

You want a lower entry price ($39 vs $49)
You need ISO 27001 or ISO 27017 or ISO 27018 or ISO 27701 coverage
Session replay and heatmaps for behavior analysis
Combines visual behavior with quantitative and feedback data

AI visibility side by side

Latest weekly run · Nov 3

Metric	Contentsquare	Hotjar
Visibility score	11.8%	2.2%
Change vs last week	up+2%	up+0.8%
Rank in Product Analytics	#8	#16
Share of voice	4.5%	0.7%
Mentions this run	21	3
Positive in AI answers	33%	6%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Contentsquare +2pp · Hotjar +0.8000000000000003pp over 1 weekly runs.

Engine by engine

Contentsquare leads on 3 of 3 engines

ChatGPT

11.3%

3.5%

AI Mode

12.2%

3.1%

Perplexity

11.8%

ContentsquareHotjar

Head to head in AI answers

2 engine answers name both brands

1Contentsquare ranked higher

1Hotjar ranked higher

Prompt	Engine	Contentsquare	Hotjar
What should a product analytics tool integrate with?	ChatGPT	#5	#3
Official website of the top product analytics tool vendors	ChatGPT	#6	#10

Features, pricing & fit

Dimension	Contentsquare	Hotjar
Pricing model	Usage-based	Usage-based
Entry price	Free; paid from $49 / mo	Free; paid from $39 / mo
Free plan	Yes	Yes
Integrations	115+	10+
Compliance	ISO/IEC 27001, ISO/IEC 27017, ISO/IEC 27018, ISO/IEC 27701, SOC 2 Type 2, ISO 9001:2015	ISO 27001, ISO 27017, ISO 27018, ISO 27701, SOC 2 Type 2
Support	AI-powered support on the Free plan, Priority support on Pro and Enterprise, Dedicated support and SLAs on Enterprise, Dedicated customer success manager on Enterprise	AI-powered support on the free plan, Priority support on Pro and Enterprise, Community, Education
Founded	2012	—
Headquarters	Paris, France	—
Employees	1,001–5,000	—
Funding	Series F	—
Best for	Digital teams at large enterprise and mid-market brands that want to understand and improve journeys across web and apps. The Free plan suits first-time users, and Enterprise suits large teams.	Midsize and SMB businesses that want heatmaps, session recordings and surveys in one product experience platform.