Crelate vs Gem

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Gem is the stronger AI pick in Recruiting: it has a visibility score of 5.1 versus 2.6 for Crelate, and ranks ahead in 100% of the answers that name both.

Choose Crelate if…

You want a lower entry price ($85 vs $130)
You need ISO/IEC 27001:2022 or GDPR or CCPA coverage

Choose Gem if…

You want the brand AI engines rank higher (5.1 vs 2.6)
AI answers describe it more positively (33% vs 0% positive)
Strong option for recruiting teams in 2026
Startup discount on yearly billing

AI visibility side by side

Latest weekly run · Nov 3

Metric	Crelate	Gem
Visibility score	2.6%	5.1%
Change vs last week	New	New
Rank in Recruiting	#31	#19
Share of voice	0.5%	1.7%
Mentions this run	3	10
Positive in AI answers	0%	33%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Crelate 0pp · Gem 0pp over 0 weekly runs.

Engine by engine

Gem leads on 3 of 3 engines

ChatGPT

4.1%

8.9%

AI Mode

0.9%

Perplexity

3.7%

5.6%

CrelateGem

Head to head in AI answers

1 engine answers name both brands

0Crelate ranked higher

1Gem ranked higher

Prompt	Engine	Crelate	Gem
Official website of the top recruiting platform vendors	ChatGPT	#27	#20

Features, pricing & fit

Dimension	Crelate	Gem
Pricing model	Per seat	Per seat
Entry price	$85 per seat / mo	$130 per seat / mo
Free plan	No	No
Deployment	Cloud-hosted multi-tenant SaaS running on Microsoft Azure	Web application and Chrome extension
Integrations	80+	—
Compliance	ISO/IEC 27001:2022, SOC 2 Type II, GDPR, CCPA	SOC 2 Type II
Support	Self-service help center and Crelate Academy, Daily training webinars, Live-chat support, Call-back phone support	Onshore support, success and development team
Founded	2012	2017
Headquarters	Eagle, Idaho, United States	—
Employees	51–200	51–200
Funding	Series B (strategic investment from Five Elms Capital) · $12M raised	Series C · $148M raised
Best for	Executive search, direct placement and in-house talent teams that want one platform for ATS, recruiting CRM and sourcing.	Growing talent acquisition teams, from startups to global enterprises, that want sourcing, ATS and CRM in one platform or AI layered onto an existing ATS.