Emarsys vs Omnisend
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Omnisend is the stronger AI pick in Marketing Automation: it has a visibility score of 9.4 versus 0.6 for Emarsys, and ranks ahead in 0% of the answers that name both.
Choose Emarsys if…
- You need ISO 27001:2013 or SOC 2 Type II coverage
Choose Omnisend if…
- You want the brand AI engines rank higher (9.4 vs 0.6)
- AI answers describe it more positively (38% vs 0% positive)
- Specialized for e-commerce and online retail marketing
- Strong Shopify and WooCommerce integrations
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Emarsys | Omnisend |
|---|---|---|
| Visibility score | 0.6% | 9.4% |
| Change vs last week | New | New |
| Rank in Marketing Automation | #37 | #11 |
| Share of voice | 0.3% | 3.3% |
| Mentions this run | 2 | 18 |
| Positive in AI answers | 0% | 38% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Emarsys 0pp · Omnisend 0pp over 0 weekly runs.
Engine by engine
Omnisend leads on 3 of 3 engines
Head to head in AI answers
1 engine answers name both brands
| Prompt | Engine | Emarsys | Omnisend |
|---|---|---|---|
| Official website of the top marketing automation platform vendors | Perplexity | #8 | #13 |
Features, pricing & fit
| Dimension | Emarsys | Omnisend |
|---|---|---|
| Pricing model | — | Usage-based |
| Entry price | — | Free; paid from $16 / mo |
| Free plan | — | Yes |
| Integrations | — | 330+ |
| Compliance | ISO 27001:2013, SOC 2 Type II | — |
| Support | — | 24/7 live chat and email support |
| Founded | — | 2014 |
| Headquarters | — | Global (LinkedIn lists United Kingdom) |
| Employees | — | 201–500 |
| Funding | Series B · $55M raised | Angel |
| Best for | — | Growing and mid-sized ecommerce businesses focused on email and SMS marketing |
Plans side by side
Emarsys
Pricing not available.
Omnisend
Pros and cons
Themes from the AI answers that mention each brand
Emarsys
Profile in progress.
Omnisend
- Specialized for e-commerce and online retail marketing
- Strong Shopify and WooCommerce integrations
- Combines email, SMS, and automation workflows
- Intuitive, scalable automation without feature bloat
- Budget-friendly with prebuilt email, SMS, and push workflows
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Emarsys vs Omnisend”, https://slateindex.ai/compare/emarsys-vs-omnisend, data of Nov 2, 2026. Licence: CC BY 4.0.