Omnisend pricing 2026: plans and costs
Quick pricing summary
- Free: $0 month
- Standard: $16 month (500 contacts)
- Pro: $59 month (2,500 contacts)
- Custom: Custom (contact sales)
- Worth noting: Prices shown for 500 contacts (Standard) and 2,500 contacts (Pro) at regular monthly rate; prices scale by list size. Pay 3 months upfront to save 30%. Account expert free for accounts paying at least $400/month. Billing in USD.
Plans
Free
$0 month
- 500 emails/month
- 250 contacts
- 500 web push notifications/month
- Free migration
- 24/7 support
- Omnisend MCP
Standard
$16 month (500 contacts)
- 6,000 emails/month
- 500 contacts
- Unlimited web push notifications
- Omnisend Agent: Forms, Chat
- Free migration
- 24/7 support
- Omnisend MCP
Pro
$59 month (2,500 contacts)
- Unlimited monthly emails
- 2,500 contacts
- Unlimited web push notifications
- SMS starting at $0.007
- Omnisend Agent Pro: Forms, Chat, Dynamic content, Product recommender, Personalized sending time
- Free migration
- 24/7 support
- Omnisend MCP
Custom
Custom contact sales
- Unlimited monthly emails
- Custom contact amount
- Unlimited web push notifications
- SMS at leading rates
- Omnisend Agent Pro 5 tools
- Plan tailored just for you
- Free migration
- 24/7 support
What you get on each plan
| Feature | Free | Standard | Pro | Custom |
|---|---|---|---|---|
| Monthly emails | 500 | 6,000 | Unlimited | Unlimited |
| Contacts | 250 | 500 | 2,500 | Custom |
| Web push notifications | 500/month | Unlimited | Unlimited | Unlimited |
| SMS | — | — | Starting at $0.007 | At leading rates |
| AI agent tools | — | 2 tools | 5 tools | 5 tools |
| Free migration | ✓ | ✓ | ✓ | ✓ |
| 24/7 support | ✓ | ✓ | ✓ | ✓ |
| Omnisend MCP | ✓ | ✓ | ✓ | ✓ |
Hidden costs & add-ons
| Cost driver | Price | When it applies |
|---|---|---|
| Global SMS credits | from $0.007/SMS (varies by country and volume) | Pro |
Omnisend pricing vs alternatives
| Brand | Entry price | Free plan | Model | Best for | |
|---|---|---|---|---|---|
| Omnisend | Free; paid from $16 / mo | Yes | Usage-based | — | |
| ActiveCampaign | Contact sales | No | Flat tiers | Small teams and growing businesses that want AI to run everyday email, SMS and WhatsApp marketing | Compare → |
| Brevo | Contact sales | Yes | Usage-based | Individuals, solopreneurs and small businesses starting with email and multichannel marketing, with a free forever plan. | Compare → |
| HubSpot | Free; paid from $7 per seat / mo | Yes | Per seat | Startups, small and mid-sized businesses and enterprises wanting marketing, sales and service on one CRM. | Compare → |
| Mailchimp | Free; paid from $13 / mo | Yes | Usage-based | Growing businesses, including small businesses, retailers, nonprofits and creators that want email, SMS and automation in one platform | Compare → |
List prices as published on www.omnisend.com/pricing/. Totals are worked examples, not quotes.