GongSales Enablement

LoomWe're bringing video messaging to work and empowering everyone to communicate more effectively, wherever they are.

Comparison · Sales Enablement · weekly run Nov 2

Gong vs Loom

Which one do AI engines recommend, and how do they differ on price, fit and features?

Track both brands

The short answer

Gong is the stronger AI pick in Sales Enablement: it has a visibility score of 11.6 versus 1.1 for Loom, and ranks ahead in 100% of the answers that name both.

Choose Gong if…

You want the brand AI engines rank higher (11.6 vs 1.1)
You need ISO/IEC 27001 or ISO/IEC 27017 or ISO/IEC 27018 or ISO/IEC 27701 or ISO/IEC 42001 or PCI DSS or CSA STAR Registry or EU-U.S. Data Privacy Framework coverage
Strong conversation intelligence for call capture and analysis
Useful coaching insights from sales calls

Choose Loom if…

You need GDPR or CCPA coverage
You prefer a larger, established vendor (5,000+ employees)
Async video for sharing updates and feedback

AI visibility side by side

Latest weekly run · Nov 2

Metric	Gong	Loom
Visibility score	11.6%	1.1%
Change vs last week	New	New
Rank in Sales Enablement	#9	#32
Share of voice	3.8%	0.4%
Mentions this run	22	2
Positive in AI answers	39%	—

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Gong 0pp · Loom 0pp over 0 weekly runs.

Engine by engine

Gong leads on 3 of 3 engines

ChatGPT

12%

1.7%

AI Mode

9.4%

1.7%

Perplexity

13.3%

GongLoom

Head to head in AI answers

1 engine answers name both brands

1Gong ranked higher

0Loom ranked higher

Prompt	Engine	Gong	Loom
How do companies give reps content and coaching without a dedicated tool?	AI Mode	#2	#5

Features, pricing & fit

Dimension	Gong	Loom
Pricing model	—	Per seat
Entry price	—	Free; paid from $18 per seat / mo
Free plan	—	Yes
Deployment	—	Cloud, built on AWS infrastructure
Integrations	300+	—
Compliance	SOC 2 Type 2, ISO/IEC 27001, ISO/IEC 27017, ISO/IEC 27018, ISO/IEC 27701, ISO/IEC 42001, PCI DSS, CSA STAR Registry, EU-U.S. Data Privacy Framework	GDPR, CCPA, SOC 2 Type 2
Support	—	Priority support on Business and Business + AI plans, Dedicated support and a dedicated account manager on Enterprise
Founded	2015	2016
Headquarters	San Francisco, California	San Francisco, California, United States
Employees	1,001–5,000	5,000+
Funding	Series E · $584M raised	Series C · $204M raised
Best for	Sales, revenue and enablement teams at enterprises, including high-performing revenue teams in every industry	Sales, engineering, customer support and design teams that want to share context by video message instead of meetings or long emails.