Google Search ConsoleFree Google service for monitoring and troubleshooting your presence in Google Search
vs
HeapBetter Insights. Faster.
Comparison · Web Analytics · weekly run Nov 2
Google Search Console vs Heap
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Google Search Console is the stronger AI pick in Web Analytics: it has a visibility score of 10 versus 3.3 for Heap.
Choose Google Search Console if…
- You want the brand AI engines rank higher (10 vs 3.3)
- AI answers describe it more positively (72% vs 15% positive)
- Free first-party search data
- Essential foundation for indexing and performance diagnostics
Choose Heap if…
- You need SOC 2 Type II or GDPR compliant or CCPA compliant or ISO 27001 or ISO 27701 or ISO 27017 or ISO 27018 coverage
- Automatic event capture (autocapture)
- Retroactive analysis without a predefined tracking plan
- Reduced manual instrumentation and faster implementation
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Google Search Console | Heap |
|---|---|---|
| Visibility score | 10% | 3.3% |
| Change vs last week | New | New |
| Rank in Web Analytics | #10 | #20 |
| Share of voice | 2.3% | 1.8% |
| Mentions this run | 12 | 9 |
| Positive in AI answers | 72% | 15% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Google Search Console 0pp · Heap 0pp over 0 weekly runs.
Engine by engine
Google Search Console leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
Google Search ConsoleHeap
Head to head in AI answers
0 engine answers name both brands
0Google Search Console ranked higher
0Heap ranked higher
Features, pricing & fit
| Dimension | Google Search Console | Heap |
|---|---|---|
| Pricing model | — | Usage-based |
| Entry price | — | Contact sales |
| Free plan | — | Yes |
| Deployment | Web-based service | Cloud-based; deployment starts by installing a free tracking snippet on the site |
| Integrations | — | 100+ |
| Compliance | — | SOC 2 Type II, GDPR compliant, CCPA compliant, ISO 27001, ISO 27701, ISO 27017, ISO 27018 |
| Support | — | Email support, Standard support, Dedicated customer success manager (Premier), Heap Community |
| Headquarters | Googleplex, Mountain View, California (parent Alphabet Inc.) | — |
| Employees | 5,000+ | — |
| Funding | — | Series D · $205M raised |
| Best for | — | Product and growth teams that want complete user behavior data without engineering-led event tagging |
Plans side by side
Google Search Console
Pricing not available.
Heap
Free$0month, up to 10k monthly sessions
GrowthCustomestimate after installing snippet
ProCustomcustom session pricing
PremierCustomcustom session pricing
Pros and cons
Themes from the AI answers that mention each brand
Google Search Console
- Free first-party search data
- Essential foundation for indexing and performance diagnostics
- Strong integration with Google Analytics and Google Ads
- Tracks queries, impressions, clicks, and rankings
- Widely used and highly rated
- Does not show total website traffic
- Not directly comparable to paid SEO suites
Heap
- Automatic event capture (autocapture)
- Retroactive analysis without a predefined tracking plan
- Reduced manual instrumentation and faster implementation
- Links product analytics with UX and digital-experience analytics
- Free tier available
- Paid pricing largely quote-based, not published
- Free plan limited to about 10,000 monthly sessions
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Google Search Console vs Heap”, https://slateindex.ai/compare/google-search-console-vs-heap, data of Nov 2, 2026. Licence: CC BY 4.0.