Heap
Better Insights. Faster.
#4 of 30 in Product Analytics10,000 customers (per heap.io)15% positive in AI answers
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
- Heap ranks #4 of 30 in Product Analytics with an AI visibility score of 36.1 (SlateIndex, Nov 3, 2026).
- Heap's visibility rose 9.1 points since the previous weekly run.
- Heap is most visible on ChatGPT (43) and least on Google AI Mode (31.3).
- AI engines name Heap in 34 of the 59 Product Analytics buyer prompts SlateIndex tracks.
- amplitude.com is the source AI engines cite most in answers about Heap, with 42 citations.
About
Company details for Heap
Heap is a product analytics platform, now part of Contentsquare, that automatically captures user interactions on websites and apps from a single snippet, without manual event tagging. It provides analytics charts, funnels, journeys, retention and session replay as an add-on, plus data science alerts on friction points. Plans range from a free tier to quote-based Premier. It ranks #4 of 30 in Product Analytics on SlateIndex and has a visibility score of 36.1 in the latest weekly run.
It has raised about $205M. Its differentiator: captures every user interaction automatically and uses data science to surface issues the team was not already tracking.
- Website
- heap.io
- Categories
- Product Analytics, Web Analytics
- Company type
- Division of Contentsquare
- Funding
- Series D · $205M raised
- Customers
- 10,000 · per heap.io
- Pricing
- Contact sales · usage-based
- Free trial
- Free plan available
- Deployment
- Cloud-based; deployment starts by installing a free tracking snippet on the site
- Platforms
- Web, Mobile apps
- Integrations
- 100+ native
- Compliance
- SOC 2 Type II, GDPR compliant, CCPA compliant, ISO 27001, ISO 27701, ISO 27017, ISO 27018
- Support
- Email support, Standard support, Dedicated customer success manager (Premier), Heap Community, Heap University
Read from heap.io, g2.com, twitter.com, assets.ctfassets.net, ustechautomations.com, contentsquare.com · refreshed Nov 2, 2026.
AI visibility
Latest weekly run · Nov 3 · next run Nov 9
Visibility score trend
Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.
Heap gained 9.1 points over 1 weekly run in Product Analytics. Amplitude leads the category at 79.4%.
Media
Website and product screenshots for Heap
AI mentions & citations
Recent answers that name Heap
What are common mistakes when buying a product analytics tool?
Heap – Product Analytics Buyer's Guide: Practical considerations for evaluating product analytics capabilities.
Which product analytics tool offers a free trial?
Heap — Best for automatic tracking
How much does Heap cost?
As of November 2026, Heap Analytics offers a free plan, but its paid pricing is largely quote-based.
How much does Heap cost?
Heap (by Contentsquare) structures its pricing across four main tiers .
How much does Heap cost?
What is a product analytics tool and when does a company need one?
What are common mistakes when buying a product analytics tool?
When purchasing a product analytics tool (such as Amplitude, Mixpanel, Heap, or PostHog), organizations often fall into traps that lead to low adoption, ballooning costs, or untrustworthy…
What is the difference between a product analytics tool and a business intelligence tool?
Products & features
What Heap sells
Heap Product Analytics
Automatic capture of user behavior on web and mobile for funnels, journeys, retention and segmentation.
Sense
Contentsquare's AI assistant, included in paid Heap plans, for getting started with analytics.
Session Replay
Add-on that shows the session behind a user action to explain why it happened.
Heap Illuminate
Data science capabilities that alert teams to friction and opportunity in the digital experience.
Heap Connect
Add-on that syncs Heap data to a data warehouse automatically and retroactively.
Heap Activate
Add-on that integrates Heap data with customer engagement tools for email, in-app guides and more.
Strengths engines cite
- Automatic event capture (autocapture)
- Retroactive analysis without a predefined tracking plan
- Reduced manual instrumentation and faster implementation
- Links product analytics with UX and digital-experience analytics
- Free tier available
Target market & buyers
Fast-moving digital teams
Notable customers include Huel, Lending Club, Freshworks, Redfin, Snapfish.
| Industry | Primary use case |
|---|---|
| Lending | Growing personal loan volume |
| E-commerce | Improving conversions and merchandising strategy |
Funding & recent developments
Funding
| Round | Year | Amount |
|---|---|---|
| Seed | 2013 | $2M |
| Series A | 2016 | — |
| Series B | 2017 | — |
| Series C | 2019 | $55M |
| Series D | 2021 | $110M |
| Latest known round | Total raised |
|---|---|
| Series D | $205M |
Recent developments
Competitive landscape
How Heap compares with its top three alternatives
Heap most often appears alongside Amplitude, Mixpanel, PostHog in AI answers.
What AI answers say
Sentiment and themes from the answers that mention this brand
Positive 15% · Neutral 67% · Mixed 18% of 112 engine answers that mention Heap
Praised for
- Automatic event capture (autocapture)
- Retroactive analysis without a predefined tracking plan
- Reduced manual instrumentation and faster implementation
- Links product analytics with UX and digital-experience analytics
- Free tier available
Criticised for
- Paid pricing largely quote-based, not published
- Free plan limited to about 10,000 monthly sessions
Pricing
Usage-based pricing with a free plan
Cite as: SlateIndex, “Heap AI visibility profile”, https://slateindex.ai/brand/heap, data of Nov 3, 2026. Licence: CC BY 4.0.