HexThe Analytics platform for humans and agents
vs
PresetAI-native business intelligence built on Apache Superset
Comparison · Business Intelligence · weekly run Nov 2
Hex vs Preset
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Hex is the stronger AI pick in Business Intelligence: it has a visibility score of 1.9 versus 0.9 for Preset.
Choose Hex if…
- You want the brand AI engines rank higher (1.9 vs 0.9)
- AI answers describe it more positively (67% vs 0% positive)
- You need SOC 2 Type II or HIPAA or GDPR or SOC 1 Type II coverage
- Suited to technical, data-heavy founders
Choose Preset if…
- You want a lower entry price ($20 vs $36)
- You need SOC 2 coverage
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Hex | Preset |
|---|---|---|
| Visibility score | 1.9% | 0.9% |
| Change vs last week | New | New |
| Rank in Business Intelligence | #25 | #32 |
| Share of voice | 0.6% | 0.3% |
| Mentions this run | 3 | 2 |
| Positive in AI answers | 67% | 0% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Hex 0pp · Preset 0pp over 0 weekly runs.
Engine by engine
Hex leads on 1 of 3 engines
ChatGPT
AI Mode
Perplexity
HexPreset
Head to head in AI answers
0 engine answers name both brands
0Hex ranked higher
0Preset ranked higher
Features, pricing & fit
| Dimension | Hex | Preset |
|---|---|---|
| Pricing model | Per seat | Per seat |
| Entry price | Free; paid from $36 per seat / mo | Free; paid from $20 per seat / mo |
| Free plan | Yes | Yes |
| Deployment | Multi-tenant cloud on AWS, with EU multi-tenant and single-tenant options | Cloud-hosted SaaS, managed private cloud, on-prem, or embedded analytics |
| Integrations | 30+ | — |
| Compliance | SOC 2 Type II, HIPAA, GDPR, SOC 1 Type II | SOC 2 |
| Support | Email, In-product messenger, Technical documentation, Slack and Microsoft Teams with Enterprise SLA | Standard customer support, Dedicated support via Slack, Enterprise SLA |
| Founded | 2019 | 2019 |
| Headquarters | San Francisco, CA, United States | San Mateo, California, United States |
| Employees | 51–200 | 51–200 |
| Funding | Series D | Series C · $48M raised |
| Best for | Data teams and business users who need self-serve analytics with trusted, governed answers | Small teams starting free, and organizations that want managed Apache Superset with the option to migrate to open-source Superset. |
Plans side by side
Hex
Community$0free
Professional$36per Editor / month
Team$75per Editor / month
EnterpriseCustomcustom
Preset
Starter$0forever, up to 5 users
Professional$20user/month, billed annually ($25 billed monthly)
EnterpriseCustomcustom quote
Pros and cons
Themes from the AI answers that mention each brand
Hex
- Suited to technical, data-heavy founders
- Team plans can be costly, rising to $500+ per month with more seats
Preset
Profile in progress.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Hex vs Preset”, https://slateindex.ai/compare/hex-vs-preset, data of Nov 2, 2026. Licence: CC BY 4.0.