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HubSpotThe agentic customer platform to scale your business.
vs
MailgunTransactional Email API Service For Developers
Comparison · Email Marketing · weekly run Nov 2

HubSpot vs Mailgun

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

HubSpot is the stronger AI pick in Email Marketing: it has a visibility score of 29.4 versus 0.9 for Mailgun.

Choose HubSpot if…

  • You want the brand AI engines rank higher (29.4 vs 0.9)
  • You want a lower entry price ($7 vs $15)
  • AI answers describe it more positively (35% vs 0% positive)
  • You need SOC 3 coverage

Choose Mailgun if…

  • You need ISO/IEC 27001 or ISO 27701 or GDPR compliant or HIPAA compliant or PCI-compliant SAQ-A merchant coverage
  • Usage-based pricing suits your budget better than per seat
  • recommended for sending larger volumes programmatically

AI visibility side by side

Latest weekly run · Nov 2

Metric HubSpot Mailgun
Visibility score29.4%0.9%
Change vs last weekNewNew
Rank in Email Marketing#4#36
Share of voice6.8%0.2%
Mentions this run361
Positive in AI answers35%0%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2HubSpot 29%

HubSpot 0pp · Mailgun 0pp over 0 weekly runs.

Engine by engine

HubSpot leads on 3 of 3 engines

ChatGPT
40%
2.6%
AI Mode
17.8%
0%
Perplexity
30.6%
0%
HubSpotMailgun

Head to head in AI answers

0 engine answers name both brands

0HubSpot ranked higher
0Mailgun ranked higher

Features, pricing & fit

DimensionHubSpotMailgun
Pricing modelPer seatUsage-based
Entry priceFree; paid from $7 per seat / moFree; paid from $15 / mo
Free planYesYes
Onboarding fee$3,000—
DeploymentCloudCloud, hosted in US and EU regions
Integrations2000+—
ComplianceSOC 2 Type II, SOC 3SOC 2 Type II, ISO/IEC 27001, ISO 27701, GDPR compliant, HIPAA compliant, PCI-compliant SAQ-A merchant
SupportPhoneKnowledge Center, Documentation, Ticket support, Chat support on higher plans
Founded20062010
HeadquartersCambridge, Massachusetts, United States—
Employees5,000+201–500
FundingCorporate roundGrowth investment (Thoma Bravo) · $51M raised
Best forStartups, small and mid-sized businesses and enterprises wanting marketing, sales and service on one CRM.Developers and engineering teams that need to send transactional and marketing email through an API

Plans side by side

HubSpot

Free$0month
Starter$7month per seat (promotional, new customers; $20/mo/seat standard)
Professional$800month, includes 3 Core Seats (annual commitment; $890/mo)
Enterprise$3,600month, includes 5 Core Seats
HubSpot pricing

Mailgun

Free$0month
Basic$15month (10,000 emails included)
Foundation$35month (50,000 emails included)
Scale$90month (100,000 emails included)
EnterpriseCustomcustom
Mailgun pricing

Pros and cons

Themes from the AI answers that mention each brand

HubSpot

  • intuitive, user-friendly interface
  • generous free tier
  • all-in-one CRM and marketing platform
  • tight CRM integration for live chat and service
  • good fit for startups and small businesses
  • higher-tier costs and onboarding fees
  • higher month-to-month pricing than annual plans

Mailgun

  • recommended for sending larger volumes programmatically

    Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

    Cite as: SlateIndex, “HubSpot vs Mailgun”, https://slateindex.ai/compare/hubspot-vs-mailgun, data of Nov 2, 2026. Licence: CC BY 4.0.