HubSpotThe agentic customer platform to scale your business.
vs
SE RankingSEO software with data you can trust
Comparison · SEO Tools · weekly run Nov 2
HubSpot vs SE Ranking
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
SE Ranking is the stronger AI pick in SEO Tools: it has a visibility score of 27.6 versus 10.5 for HubSpot, and ranks ahead in 88% of the answers that name both.
Choose HubSpot if…
- You want a free plan to start
- You need SOC 2 Type II or SOC 3 coverage
- You prefer a larger, established vendor (5,000+ employees)
- Per seat pricing suits your budget better than flat tiers
Choose SE Ranking if…
- You want the brand AI engines rank higher (27.6 vs 10.5)
- AI answers describe it more positively (66% vs 35% positive)
- Flat tiers pricing suits your budget better than per seat
- Strong value for agencies and mid-market teams
AI visibility side by side
Latest weekly run · Nov 2
| Metric | HubSpot | SE Ranking |
|---|---|---|
| Visibility score | 10.5% | 27.6% |
| Change vs last week | New | New |
| Rank in SEO Tools | #9 | #4 |
| Share of voice | 3.9% | 7.3% |
| Mentions this run | 21 | 37 |
| Positive in AI answers | 35% | 66% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
HubSpot 0pp · SE Ranking 0pp over 0 weekly runs.
Engine by engine
SE Ranking leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
HubSpotSE Ranking
Head to head in AI answers
8 engine answers name both brands
1HubSpot ranked higher
7SE Ranking ranked higher
| Prompt | Engine | HubSpot | SE Ranking |
|---|---|---|---|
| How do I choose an SEO tool for a mid-market team? | AI Mode | #4 | #8 |
| How do I choose an SEO tool for a mid-market team? | Perplexity | #9 | #5 |
| What are the best SEO Tools tools in 2026? | Perplexity | #16 | #5 |
| Top SEO tool options for B2B SaaS companies | ChatGPT | #10 | #7 |
| Top SEO tool options for B2B SaaS companies | Perplexity | #9 | #8 |
| Compare the leading SEO Tools platforms | Perplexity | #12 | #3 |
| Which SEO tool offers a free trial? | Perplexity | #7 | #2 |
| Official website of the top SEO tool vendors | Perplexity | #21 | #8 |
Features, pricing & fit
| Dimension | HubSpot | SE Ranking |
|---|---|---|
| Pricing model | Per seat | Flat tiers |
| Entry price | Free; paid from $7 per seat / mo | $129 / mo |
| Free plan | Yes | No · 14-day trial |
| Onboarding fee | $3,000 | — |
| Deployment | Cloud | Cloud-based |
| Integrations | 2000+ | — |
| Compliance | SOC 2 Type II, SOC 3 | — |
| Support | Phone | Help Center and Academy resources, Chat and email support, Customer Success support on higher-tier plans, Personalized onboarding on Growth plan |
| Founded | 2006 | — |
| Headquarters | Cambridge, Massachusetts, United States | — |
| Employees | 5,000+ | 201–500 |
| Funding | Corporate round | Growth/VC (lead: Digital Future) |
| Best for | Startups, small and mid-sized businesses and enterprises wanting marketing, sales and service on one CRM. | Agencies and in-house SEO teams |
Plans side by side
HubSpot
Free$0month
Starter$7month per seat (promotional, new customers; $20/mo/seat standard)
Professional$800month, includes 3 Core Seats (annual commitment; $890/mo)
Enterprise$3,600month, includes 5 Core Seats
Pros and cons
Themes from the AI answers that mention each brand
HubSpot
- intuitive, user-friendly interface
- generous free tier
- all-in-one CRM and marketing platform
- tight CRM integration for live chat and service
- good fit for startups and small businesses
- higher-tier costs and onboarding fees
- higher month-to-month pricing than annual plans
SE Ranking
- Strong value for agencies and mid-market teams
- Full-stack suite with rank tracking, audits and competitor analysis
- Transparent, published pricing
- Discounts and 14-day free trial
- Strong user ratings and reviews
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “HubSpot vs SE Ranking”, https://slateindex.ai/compare/hubspot-vs-se-ranking, data of Nov 2, 2026. Licence: CC BY 4.0.