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HubSpotThe agentic customer platform to scale your business.
vs
SpyFuWin in AI & Google Search
Comparison · SEO Tools · weekly run Nov 2

HubSpot vs SpyFu

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

HubSpot is the stronger AI pick in SEO Tools: it has a visibility score of 10.5 versus 2 for SpyFu, and ranks ahead in 0% of the answers that name both.

Choose HubSpot if…

  • You want the brand AI engines rank higher (10.5 vs 2)
  • You want a free plan to start
  • AI answers describe it more positively (35% vs 33% positive)
  • You need SOC 2 Type II or SOC 3 coverage

Choose SpyFu if…

  • Flat tiers pricing suits your budget better than per seat
  • competitor keyword intelligence
  • PPC intelligence

AI visibility side by side

Latest weekly run · Nov 2

Metric HubSpot SpyFu
Visibility score10.5%2%
Change vs last weekNewNew
Rank in SEO Tools#9#27
Share of voice3.9%1.1%
Mentions this run216
Positive in AI answers35%33%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2HubSpot 11%

HubSpot 0pp · SpyFu 0pp over 0 weekly runs.

Engine by engine

HubSpot leads on 3 of 3 engines

ChatGPT
9.6%
3.1%
AI Mode
4.1%
1.1%
Perplexity
17.8%
1.9%
HubSpotSpyFu

Head to head in AI answers

2 engine answers name both brands

0HubSpot ranked higher
2SpyFu ranked higher
PromptEngineHubSpotSpyFu
Compare the leading SEO Tools platforms Perplexity#12#9
Official website of the top SEO tool vendors Perplexity#21#10

Features, pricing & fit

DimensionHubSpotSpyFu
Pricing modelPer seatFlat tiers
Entry priceFree; paid from $7 per seat / mo$39 / mo
Free planYesNo
Onboarding fee$3,000—
DeploymentCloudRuns on dedicated bare-metal servers from phoenixNAP
Integrations2000+—
ComplianceSOC 2 Type II, SOC 3—
SupportPhoneEmail, Live chat, Phone
Founded20062005
HeadquartersCambridge, Massachusetts, United StatesScottsdale, Arizona, United States
Employees5,000+11–50
FundingCorporate roundOther Investors (latest listed round)
Best forStartups, small and mid-sized businesses and enterprises wanting marketing, sales and service on one CRM.Marketers and agencies doing competitor SEO and Google Ads research

Plans side by side

HubSpot

Free$0month
Starter$7month per seat (promotional, new customers; $20/mo/seat standard)
Professional$800month, includes 3 Core Seats (annual commitment; $890/mo)
Enterprise$3,600month, includes 5 Core Seats
HubSpot pricing

SpyFu

Basic$39month
Pro + AI$119month ($59 first month)
Team / Agency$249month
SpyFu pricing

Pros and cons

Themes from the AI answers that mention each brand

HubSpot

  • intuitive, user-friendly interface
  • generous free tier
  • all-in-one CRM and marketing platform
  • tight CRM integration for live chat and service
  • good fit for startups and small businesses
  • higher-tier costs and onboarding fees
  • higher month-to-month pricing than annual plans

SpyFu

  • competitor keyword intelligence
  • PPC intelligence

    Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

    Cite as: SlateIndex, “HubSpot vs SpyFu”, https://slateindex.ai/compare/hubspot-vs-spyfu, data of Nov 2, 2026. Licence: CC BY 4.0.