Insightly vs Pipedrive
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Pipedrive is the stronger AI pick in CRM: it has a visibility score of 34.2 versus 1.1 for Insightly, and ranks ahead in 100% of the answers that name both.
Choose Insightly if…
- You need more native integrations (2000+ vs 500+)
- You need SOC 2 Type II or CCPA or HIPAA coverage
- Excellent for project-based services and analytics
- Powerful pipeline management with a lighter implementation footprint
Choose Pipedrive if…
- You want the brand AI engines rank higher (34.2 vs 1.1)
- AI answers describe it more positively (44% vs 43% positive)
- You need ISO/IEC 27001:2022 or ISO/IEC 27701 or SOC 2 Type 2 or SOC 3 or EU-US DPF coverage
- You prefer a larger, established vendor (1,001–5,000 employees)
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Insightly | Pipedrive |
|---|---|---|
| Visibility score | 1.1% | 34.2% |
| Change vs last week | down−0.9% | up+2.7% |
| Rank in CRM | #31 | #4 |
| Share of voice | 0.7% | 9.4% |
| Mentions this run | 3 | 42 |
| Positive in AI answers | 43% | 44% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Insightly −0.8999999999999999pp · Pipedrive +2.700000000000003pp over 1 weekly runs.
Engine by engine
Pipedrive leads on 3 of 3 engines
Head to head in AI answers
3 engine answers name both brands
| Prompt | Engine | Insightly | Pipedrive |
|---|---|---|---|
| Alternatives to the most popular CRM | Perplexity | #9 | #5 |
| Which CRM offers a free trial? | Perplexity | #7 | #5 |
| Where can I sign up for a CRM? | AI Mode | #6 | #4 |
Features, pricing & fit
| Dimension | Insightly | Pipedrive |
|---|---|---|
| Pricing model | Per seat | — |
| Entry price | $29 per seat / mo | — |
| Free plan | No · 14-day trial | — |
| Deployment | Cloud | Cloud (SaaS) |
| Integrations | 2000+ | 500+ |
| Compliance | SOC 2 Type II, GDPR, CCPA, HIPAA | ISO/IEC 27001:2022, ISO/IEC 27701, SOC 2 Type 2, SOC 3, GDPR, EU-US DPF |
| Support | — | Knowledge Base, Academy, Contact sales |
| Founded | 2009 | 2010 |
| Headquarters | San Francisco, California, United States | New York City, NY, United States |
| Employees | 51–200 | 1,001–5,000 |
| Funding | Series C · $38M raised | Majority buyout (Vista Equity Partners) |
| Best for | Mid-market and fast-growing companies wanting an affordable, customizable CRM with marketing and service modules | Small and medium-sized sales teams wanting an easy-to-use, visual pipeline CRM |
Plans side by side
Insightly
Pipedrive
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Insightly
- Excellent for project-based services and analytics
- Powerful pipeline management with a lighter implementation footprint
- Free plan with CRM and basic project management
- Best for combined sales and project delivery
Pipedrive
- Visual sales pipeline management
- Easy to use with quick setup
- Built specifically for sales teams
- Free trial with no credit card required
- Annual billing savings and clear pricing
- May lack governance, service, and advanced reporting
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Insightly vs Pipedrive”, https://slateindex.ai/compare/insightly-vs-pipedrive, data of Nov 3, 2026. Licence: CC BY 4.0.