LeadSquared vs Make
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Make is the stronger AI pick in Marketing Automation: it has a visibility score of 12.2 versus 0.6 for LeadSquared, and ranks ahead in 0% of the answers that name both.
Choose LeadSquared if…
- AI answers describe it more positively (50% vs 41% positive)
- You need ISO 27001:2022 or HIPAA coverage
- You prefer a larger, established vendor (501–1,000 employees)
- low-code process automation
Choose Make if…
- You want the brand AI engines rank higher (12.2 vs 0.6)
- You need more native integrations (3500+ vs 162+)
- You need GDPR or SOC 2 Type II or SOC 3 or ISO 27001 coverage
- Free tier with 1,000 credits per month
AI visibility side by side
Latest weekly run · Nov 2
| Metric | LeadSquared | Make |
|---|---|---|
| Visibility score | 0.6% | 12.2% |
| Change vs last week | New | New |
| Rank in Marketing Automation | #36 | #9 |
| Share of voice | 0.4% | 3.8% |
| Mentions this run | 2 | 22 |
| Positive in AI answers | 50% | 41% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
LeadSquared 0pp · Make 0pp over 0 weekly runs.
Engine by engine
Make leads on 3 of 3 engines
Head to head in AI answers
1 engine answers name both brands
| Prompt | Engine | LeadSquared | Make |
|---|---|---|---|
| Which marketing automation vendors do analysts recommend? | ChatGPT | #13 | #17 |
Features, pricing & fit
| Dimension | LeadSquared | Make |
|---|---|---|
| Pricing model | Flat tiers | — |
| Entry price | $2,000 / mo | — |
| Free plan | No | — |
| Deployment | Cloud, hosted on Amazon Web Services | Cloud, hosted on Amazon AWS |
| Integrations | 162+ | 3500+ |
| Compliance | ISO 27001:2022, HIPAA | GDPR, SOC 2 Type II, SOC 3, ISO 27001 |
| Support | Phone support, Email support, Help documentation and training, Onboarding | Help center, Community forum, 24/7 support on Enterprise plans, Dedicated support team on Enterprise plans |
| Founded | 2011 | 2012 |
| Headquarters | Bengaluru, India | Prague, Czech Republic |
| Employees | 501–1,000 | 201–500 |
| Funding | Series C · $188M raised | — |
| Best for | Businesses with high lead volumes, high velocity and multiple sales channels and teams | Teams and organizations deploying AI and automation across the business, from a single department to company-wide. |
Plans side by side
LeadSquared
Make
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
LeadSquared
- low-code process automation
- agile workflow orchestration
Make
- Free tier with 1,000 credits per month
- Transparent pricing with paid plans from $12/month
- Visual, no-code automation between existing apps
- Integrations with more than 3,000 apps
- Built-in AI agents for business workflows
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “LeadSquared vs Make”, https://slateindex.ai/compare/leadsquared-vs-make, data of Nov 2, 2026. Licence: CC BY 4.0.