LeadSquared

New

AI-powered CRM for sales, service, marketing and field teams

Marketing AutomationBengaluru, India501–1,000 employeesFounded 2011

#36 of 46 in Marketing Automation1,600 customers (per leadsquared.com)50% positive in AI answers

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Visibility score

0.6%

New vs last week

Weekly run · Nov 2

Data collected Nov 2, 2026·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run Nov 9, 2026

LeadSquared ranks #36 of 46 in Marketing Automation with an AI visibility score of 0.6 (SlateIndex, Nov 2, 2026).
LeadSquared is most visible on ChatGPT (0.9) and least on Perplexity (0).
AI engines name LeadSquared in 1 of the 30 Marketing Automation buyer prompts SlateIndex tracks.
gartner.com is the source AI engines cite most in answers about LeadSquared, with 9 citations.

About

Company details for LeadSquared

LeadSquared is a CRM platform for sales, marketing, service and field teams, with AI features for lead prioritization, call handling and buyer engagement. It is sold as separate modules, including Sales, Service Cloud, Marketing Suite, Field Operations, Invorto and FloStack. Its customers are mainly in financial services, education, healthcare, automotive and manufacturing. It ranks #36 of 46 in Marketing Automation on SlateIndex and has a visibility score of 0.6 in the latest weekly run.

Founded in 2011 and headquartered in Bengaluru, India, the company employs 501–1,000 people. It has raised about $188M. Its differentiator: pre-built industry configurations on one platform that replaces a stack of five or six separate tools.

Website: leadsquared.com
Categories: Marketing Automation
Company size: 501–1,000 employees
Headquarters: Bengaluru, India
Founded: 2011
Company type: Private, venture-backed
Funding: Series C · $188M raised
Customers: 1,600 · per leadsquared.com
Pricing: $2,000 / mo · flat tiers
Free trial: —
Deployment: Cloud, hosted on Amazon Web Services
Platforms: Mobile app
Integrations: 162+ native
Compliance: ISO 27001:2022, HIPAA
Support: Phone support, Email support, Help documentation and training, Onboarding

Facebook · facebook.com/LeadSquared Twitter · twitter.com/LeadSquared LinkedIn · linkedin.com/company/leadsquared/YouTube · youtube.com/channel/UCKrxJA7HFsDmKI-2G3xqv9g Instagram · instagram.com/leadsquared/

Read from linkedin.com, leadsquared.com, g2.com, facebook.com, help.leadsquared.com · refreshed Nov 2, 2026.

AI visibility

Latest weekly run · Nov 2 · next run Nov 9

Visibility score

0.6%

across Marketing Automation answers, weighted by position

ChatGPT0.9%

AI Mode0.9%

Perplexity0%

Change

New

vs last week’s run

Category rank

#36 of 46

in Marketing Automation

Mentions

in this week’s run

Share of voice

0.4%

of AI mentions in Marketing Automation

Visibility score trend

Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.

Now0.6%

30-day change—

High · low0.6% · 0.6%

Rank#36

Changes appear after the second weekly run in Marketing Automation. HubSpot leads the category at 73.1%.

Media

Website and product screenshots for LeadSquared

All media

Home page

Pricing page

AI mentions & citations

Recent answers that name LeadSquared

All prompts

Which marketing automation vendors do analysts recommend?

Creatio Marketing & LeadSquared: Noted for low-code process automation and agile workflow orchestration.[](https://www.gartner.com/en/documents/8408014)

Google AI Mode · run of Nov 2

Which marketing automation vendors do analysts recommend?

ChatGPT · run of Nov 2

Products & features

What LeadSquared sells

Sales

Pipeline visibility, AI-prioritized leads and guided selling for sales reps.

Service Cloud

AI-powered support teams for issue resolution and customer retention.

Marketing Suite

Capture intent across channels and act on it before interest fades.

Field Operations

Mobile tools and tracking for field visits, orders and reporting.

Invorto

AI voice agent that handles calls, qualifies leads and books follow-ups.

FloStack

Shared, tracked buying experiences for prospects with AI-driven intent prediction.

Strengths engines cite

low-code process automation
agile workflow orchestration

Target market & buyers

High-volume enterprise and B2C businesses in financial services, education, healthcare, automotive, manufacturing and digital-native sectors

Notable customers include AccioJob, Stoxkart, SkillEnable, Imarticus Learning, Zell Education, Bajaj Capital.

Industry	Primary use case
Financial Services	Customer acquisition, onboarding and servicing with compliance checks, plus DSA and branch management
Manufacturing	Dealer and distributor onboarding, field sales visits and scheme compliance tracking
Automotive	Managing inquiries from aggregators and showrooms, test drive scheduling and service reminders
Healthcare	Patient acquisition through referral tracking, appointment reminders and follow-ups
Education	Admissions with omnichannel engagement and prioritization of high-intent applicants
Digital Native Businesses	Inquiry capture from all channels, vendor onboarding and growth experiments

Funding & recent developments

Funding

Round	Year	Amount
Series A	2019	$3M
Series B	2020	$32M
Undisclosed round (investor: International Finance Corporation)	2021	—
Series C	2022	$153M

Latest known round	Total raised
Series C	$188M

Recent developments

Sep 2026ProductPeriod comparison on dashboard KPI widgets
The September 2026 release added period comparison on dashboard KPI widgets and chart colour controls.
Aug 2026ProductMarvin interface discontinued
The Marvin interface is being discontinued on 31 August 2026, with customers moved to NextGen.
Jul 2026ProductData Purge Policy added
The July 2026 release added a Data Purge Policy for automated deletion of old activity records.
Apr 2026CompanyElevate 2026 in Nashville
Elevate 2026 in Nashville, April 2026, was described as its first US flagship event.

Competitive landscape

How LeadSquared compares with its top three alternatives

All alternatives

LeadSquared most often appears alongside HubSpot, Salesforce, Zoho in AI answers.

vsLeadSquared vs HubSpot0.6% vs 73.1% visibility · HubSpot leadsFull comparison vsLeadSquared vs Salesforce0.6% vs 46.2% visibility · Salesforce leadsFull comparison vsLeadSquared vs Zoho0.6% vs 44.8% visibility · Zoho leadsFull comparison

Brand	Visibility	Share of voice	vs last week	Starting price
LeadSquared	0.6%	0.4%	New	$2,000 / mo
HubSpot	73.1%	13.1%	New	Free plan
Salesforce	46.2%	9.6%	New	Pricing not available
Zoho	44.8%	12.5%	up+5.4%	Pricing not available
Adobe Marketo Engage	31.1%	7.6%	New	Pricing not available