LoomlyYour Easy-To-Use Social Media Management Platform

Sprout SocialTurning social into a growth engine for the world's boldest brands.

Comparison · Social Media Management · weekly run Nov 2

Loomly vs Sprout Social

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Sprout Social is the stronger AI pick in Social Media Management: it has a visibility score of 53.5 versus 4.1 for Loomly, and ranks ahead in 88% of the answers that name both.

Choose Loomly if…

You want a lower entry price ($65 vs $79)
Flat tiers pricing suits your budget better than per seat
Free trial with full feature access and no credit card required
Best for visual-first, collaborative startups

Choose Sprout Social if…

You want the brand AI engines rank higher (53.5 vs 4.1)
AI answers describe it more positively (50% vs 33% positive)
You need SOC 2 Type 2 or ISO 27001:2022 or ISO 27701:2019 coverage
You prefer a larger, established vendor (1,001–5,000 employees)

AI visibility side by side

Latest weekly run · Nov 2

Metric	Loomly	Sprout Social
Visibility score	4.1%	53.5%
Change vs last week	New	New
Rank in Social Media Management	#20	#3
Share of voice	1.6%	11.3%
Mentions this run	9	62
Positive in AI answers	33%	50%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Loomly 0pp · Sprout Social 0pp over 0 weekly runs.

Engine by engine

Sprout Social leads on 3 of 3 engines

ChatGPT

1.9%

61.3%

AI Mode

5.6%

58.3%

Perplexity

4.8%

40.7%

LoomlySprout Social

Head to head in AI answers

8 engine answers name both brands

1Loomly ranked higher

7Sprout Social ranked higher

Prompt	Engine	Loomly	Sprout Social
How do I choose a social media management tool for a mid-market team?	Perplexity	#9	#3
Which social media management tool offers a free trial?	AI Mode	#4	#2
Which social media management tool offers a free trial?	Perplexity	#6	#2
What is the typical pricing model for Social Media Management software?	AI Mode	#9	#1
Official website of the top social media management tool vendors	ChatGPT	#12	#3
Official website of the top social media management tool vendors	Perplexity	#8	#2
Which Social Media Management tools offer annual discounts?	ChatGPT	#10	#3
Which Social Media Management tools offer annual discounts?	Perplexity	#5	#12

Features, pricing & fit

Dimension	Loomly	Sprout Social
Pricing model	Flat tiers	Per seat
Entry price	$65 / mo	$79 per seat / mo
Free plan	No	No · 30-day trial
Deployment	Hosted cloud service on AWS	Cloud-hosted on AWS
Compliance	—	SOC 2 Type 2, ISO 27001:2022, ISO 27701:2019
Support	Chat with the team, FAQ section, Priority support on the Enterprise plan	Priority customer support on the Enterprise plan, White-glove onboarding and implementation on the Enterprise plan, Professional Services add-on with trainings, strategy consultations and tag audits
Founded	2015	2010
Headquarters	New York, NY, United States	Chicago, Illinois, United States
Employees	11–50	1,001–5,000
Funding	Round	Series B (New Enterprise Associates-led) · $104M raised
Best for	Brands, agencies, freelancers, creators and small businesses that want one tool to plan, publish and engage on social media.	Marketing and customer care teams that manage many social profiles and high engagement; the Professional plan is aimed at teams handling a lot of profiles.