Make vs Retool

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Retool is the stronger AI pick in Low-Code & No-Code: it has a visibility score of 29.9 versus 6.3 for Make, and ranks ahead in 89% of the answers that name both.

Choose Make if…

You need GDPR or SOC 3 or ISO 27001 coverage
Free tier with 1,000 credits per month
Transparent pricing with paid plans from $12/month
Visual, no-code automation between existing apps

Choose Retool if…

You want the brand AI engines rank higher (29.9 vs 6.3)
You need a self-hosted or on-premises option
You need ISO/IEC 27001:2022 coverage
Excellent for internal tools, admin panels, and dashboards

AI visibility side by side

Latest weekly run · Nov 3

Metric	Make	Retool
Visibility score	6.3%	29.9%
Change vs last week	down−7.8%	down−4%
Rank in Low-Code & No-Code	#16	#4
Share of voice	2.3%	7.8%
Mentions this run	13	46
Positive in AI answers	41%	41%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Make −7.8pp · Retool −4pp over 1 weekly runs.

Engine by engine

Retool leads on 3 of 3 engines

ChatGPT

34.3%

AI Mode

6.5%

22.4%

Perplexity

5.4%

33%

MakeRetool

Head to head in AI answers

9 engine answers name both brands

1Make ranked higher

8Retool ranked higher

Prompt	Engine	Make	Retool
What features matter most in a low-code platform?	ChatGPT	#1	#6
How do companies build internal apps without a full engineering team without a dedicated tool?	ChatGPT	#7	#4
How do companies build internal apps without a full engineering team without a dedicated tool?	AI Mode	#7	#1
What are the best Low-Code & No-Code tools in 2026?	ChatGPT	#7	#3
What are the best Low-Code & No-Code tools in 2026?	Perplexity	#13	#2
Compare the leading Low-Code & No-Code platforms	Perplexity	#16	#6
Best low-code platform with AI features	Perplexity	#10	#3
Is there a free low-code platform for small teams?	Perplexity	#5	#1
Which Low-Code & No-Code tools offer annual discounts?	Perplexity	#8	#3

Features, pricing & fit

Dimension	Make	Retool
Pricing model	—	Per seat
Entry price	—	Free; paid from $10 per seat / mo
Free plan	—	Yes
Deployment	Cloud, hosted on Amazon AWS	Retool Cloud, self-hosted, or air-gapped
Integrations	3500+	—
Compliance	GDPR, SOC 2 Type II, SOC 3, ISO 27001	SOC 2 Type II, ISO/IEC 27001:2022
Support	Help center, Community forum, 24/7 support on Enterprise plans, Dedicated support team on Enterprise plans	—
Founded	2012	2017
Headquarters	Prague, Czech Republic	San Francisco, CA, United States
Employees	201–500	201–500
Funding	—	Series C2 · $141M raised
Best for	Teams and organizations deploying AI and automation across the business, from a single department to company-wide.	Enterprises and business teams that want to build internal tools with AI while IT keeps governance, security review and audit trails.