Microsoft Entra ID vs Omada
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Microsoft Entra ID is the stronger AI pick in Identity & Access Management: it has a visibility score of 66 versus 0.6 for Omada, and ranks ahead in 100% of the answers that name both.
Choose Microsoft Entra ID if…
- You want the brand AI engines rank higher (66 vs 0.6)
- AI answers describe it more positively (45% vs 0% positive)
- Native integration with Microsoft 365 and Azure ecosystems
- Cost-effective fit for organizations already paying for Microsoft 365
Choose Omada if…
- You need a self-hosted or on-premises option
- You need ISO/IEC 27001:2022 or SOC 2 Type 2 or SOC 3 coverage
- Recommended as a dedicated IGA product for heavy audit, complex role, ERP, or on-premises needs
- Named among IGA leaders in KuppingerCole 2024 Leadership Compass
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Microsoft Entra ID | Omada |
|---|---|---|
| Visibility score | 66% | 0.6% |
| Change vs last week | up+5.2% | up+0.6% |
| Rank in Identity & Access Management | #1 | #34 |
| Share of voice | 12.9% | 0.3% |
| Mentions this run | 40 | 1 |
| Positive in AI answers | 45% | 0% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Microsoft Entra ID +5.100000000000001pp · Omada 0pp over 1 weekly runs.
Engine by engine
Microsoft Entra ID leads on 3 of 3 engines
Head to head in AI answers
3 engine answers name both brands
| Prompt | Engine | Microsoft Entra ID | Omada |
|---|---|---|---|
| How do I choose a identity and access management platform for a mid-market team? | Perplexity | #1 | #7 |
| What should a identity and access management platform integrate with? | ChatGPT | #1 | #9 |
| Which Identity & Access Management vendors do analysts recommend? | ChatGPT | #2 | #9 |
Features, pricing & fit
| Dimension | Microsoft Entra ID | Omada |
|---|---|---|
| Deployment | Cloud | SaaS on Microsoft Azure (EU or US region), private tenant, or on-premises |
| Compliance | — | ISO/IEC 27001:2022, SOC 2 Type 2, SOC 3 |
| Support | — | Customer Success Team, Service Desk, ITSM system access, Professional services |
| Founded | 2008 | 2000 |
| Headquarters | — | Copenhagen, Denmark |
| Employees | — | 201–500 |
| Funding | — | Majority investment (GRO and Kirk Kapital) |
| Best for | — | Regulated enterprises and government organizations that need identity governance and administration |
Pros and cons
Themes from the AI answers that mention each brand
Microsoft Entra ID
- Native integration with Microsoft 365 and Azure ecosystems
- Cost-effective fit for organizations already paying for Microsoft 365
- Strong workforce IAM with SSO, MFA and passwordless access
- Top-ranked and recognised as a Leader among IAM providers
- Strong for enterprise identity governance and hybrid environments
- Advanced add-ons carry extra yearly paid subscription costs
- Advanced features such as Conditional Access require paid tiers
Omada
- Recommended as a dedicated IGA product for heavy audit, complex role, ERP, or on-premises needs
- Named among IGA leaders in KuppingerCole 2024 Leadership Compass
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Microsoft Entra ID vs Omada”, https://slateindex.ai/compare/microsoft-entra-id-vs-omada, data of Nov 3, 2026. Licence: CC BY 4.0.