Skip to content
SlateIndex

FreshBooks

New

Invoice and accounting software for small businesses

Accounting SoftwareToronto, Canada201–500 employeesFounded 2003

Visibility score
28.8%
New vs last week
Weekly run · Nov 2

Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

  • FreshBooks ranks #4 of 48 in Accounting Software with an AI visibility score of 28.8 (SlateIndex, Nov 2, 2026).
  • FreshBooks is most visible on ChatGPT (32.6) and least on Perplexity (25.6).
  • AI engines name FreshBooks in 16 of the 30 Accounting Software buyer prompts SlateIndex tracks.
  • intuit.com is the source AI engines cite most in answers about FreshBooks, with 25 citations.

About

Company details for FreshBooks

FreshBooks is cloud-based accounting software for small businesses. It covers invoicing, time tracking, expense tracking, online payments, bank reconciliation and accounting reports. Payroll and Advanced Payments are sold as add-ons to its Lite, Plus, Premium and Select plans. It ranks #4 of 48 in Accounting Software on SlateIndex and has a visibility score of 28.8 in the latest weekly run.

Founded in 2003 and headquartered in Toronto, Canada, the company employs 201–500 people. Its differentiator: support staff who stay with the customer and never transfer them to other departments, according to the vendor.

Company size
201–500 employees
Headquarters
Toronto, Canada
Founded
2003
Company type
Private, venture-backed
Funding
Series E
Customers
500,000 · per freshbooks.com
Pricing
$23 / mo · flat tiers
Free trial
30-day free trial
Deployment
Cloud-based web application with iOS and Android apps
Platforms
Web, iOS, Android
Integrations
100+ native
Compliance
SOC 2 Type 1 (audited by A-LIGN, February 2023), PCI DSS
Support
Phone and email support, Dedicated phone support on the Select plan

Read from linkedin.com, freshbooks.com, capterra.com, facebook.com, pitchbook.com, techcrunch.com · refreshed Nov 2, 2026.

AI visibility

Latest weekly run · Nov 2 · next run Nov 9

Visibility score
28.8%
across Accounting Software answers, weighted by position
ChatGPT32.6%
AI Mode28.1%
Perplexity25.6%
Change
New
vs last week’s run
Category rank
#4 of 48
in Accounting Software
Mentions
36
in this week’s run
Share of voice
8.7%
of AI mentions in Accounting Software

Visibility score trend

Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.

Now28.8%
30-day change—
High · low28.8% · 28.8%
Rank#4
0%25%50%75%100%Nov 2FreshBooks 29%

Changes appear after the second weekly run in Accounting Software. QuickBooks Online leads the category at 63%.

Media

Website and product screenshots for FreshBooks

All media

AI mentions & citations

Recent answers that name FreshBooks

All prompts

Which accounting software has the best reviews?

FreshBooks (Best User Satisfaction for Services): Highly praised on G2 (averaging around 4.5/5) and named a top pick by PCMag for service-based businesses.

Google AI Mode · run of Nov 2

Which accounting software tools offer annual discounts?

FreshBooks — Offers a 10% discount if you choose to upgrade to one of their yearly subscription plans rather than paying on a month-to-month basis.

Google AI Mode · run of Nov 2

Which accounting software has the best reviews?

Based on the latest available 2026 customer reviews from Capterra, G2, and Software Advice, Xero, FreshBooks, and Zoho Books are among the best-reviewed accounting software programs.

ChatGPT · run of Nov 2

Which accounting software tools offer annual discounts?

The best documented options include Zoho Books and FreshBooks, with Zoho offering particularly clear annual savings.

ChatGPT · run of Nov 2

Which accounting software offers a free trial?

FreshBooks : Provides a 30-day free trial that doesn't require a credit card upfront to test out their invoicing and expense-tracking tools.

Google AI Mode · run of Nov 2

Which accounting software has transparent pricing?

The accounting software with the clearest public pricing is generally Xero, FreshBooks, Wave, Zoho Books, and Patriot Software.

Perplexity · run of Nov 2

What is the difference between a accounting software and ERP software?

ChatGPT · run of Nov 2

What are the best accounting software tools in 2026?

For freelancers, FreshBooks is particularly attractive, while Zoho Books offers excellent automation and value.

ChatGPT · run of Nov 2

Products & features

What FreshBooks sells

Invoicing

Creates professional invoices with tracked time and expenses, calculated taxes and payment options.

Billing and Payments

Automated invoices, recurring billing, late payment reminders and online card and bank transfer payments.

Expenses

Mobile receipt scanning, bank account imports and automated expense categorization.

Accounting

Double-entry accounting reports, bank reconciliation and accountant access.

Payroll

Add-on for running payroll, calculating taxes and paying team members.

Strengths engines cite

  • Well suited to freelancers and sole proprietors
  • Strong fit for service-based businesses and invoicing
  • Highly rated for ease of use
  • Highly rated by users on G2 and other review sites
  • Free trial without a credit card upfront

Target market & buyers

Small service-based businesses, freelancers and solopreneurs

Funding & recent developments

Funding

RoundYearAmount
Series A2014$30M
Series B2017$43M
Series E2021$81M
Latest known roundTotal raised
Series E—

Recent developments

  1. Sep 2026ProductConnection to Anthropic's MCP for AI tools

    FreshBooks announced a connection to Anthropic's MCP for AI tools.

  2. Jul 2026PartnershipPartnership with Grasshopper on financing options

    FreshBooks announced a partnership with Grasshopper on financing options.

  3. Jun 2026PartnershipPartnership with Ownr for Canadian entrepreneurs

    FreshBooks announced a partnership with Ownr for Canadian entrepreneurs.

  4. Apr 2026FundingExpanded lending for small businesses

    FreshBooks expanded lending for small businesses.

  5. Feb 2026PartnershipPartnership with Bluevine on SMB financial management

    FreshBooks announced a partnership with Bluevine on small business financial management.

Competitive landscape

How FreshBooks compares with its top three alternatives

All alternatives

FreshBooks most often appears alongside QuickBooks Online, Xero, Zoho in AI answers.

BrandVisibilityShare of voicevs last weekStarting price
FreshBooks28.8%8.7%New$23 / mo
QuickBooks Online63%15%NewPricing not available
Xero52.2%13.3%New$27 / mo
Zoho44.8%12.5%up+5.4%Pricing not available
Wave21%7.3%NewFree plan

What AI answers say

Sentiment and themes from the answers that mention this brand

Reviews

Positive 44% · Neutral 39% · Mixed 17% of 36 engine answers that mention FreshBooks

Praised for

  • Well suited to freelancers and sole proprietors
  • Strong fit for service-based businesses and invoicing
  • Highly rated for ease of use
  • Highly rated by users on G2 and other review sites
  • Free trial without a credit card upfront

Criticised for

    Pricing

    Flat tiers pricing

    Full pricing
    Lite$23month
    Plus$43month
    Premium$70month
    SelectCustomcustom

    Cite as: SlateIndex, “FreshBooks AI visibility profile”, https://slateindex.ai/brand/freshbooks, data of Nov 2, 2026. Licence: CC BY 4.0.