OnPay
NewPowerful people tech, backed by real experts
#5 of 46 in Payroll25,000 customers (per fintech.global)54% positive in AI answers
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
- OnPay ranks #5 of 46 in Payroll with an AI visibility score of 22.2 (SlateIndex, Nov 3, 2026).
- OnPay is most visible on Perplexity (27.8) and least on Google AI Mode (17.2).
- AI engines name OnPay in 15 of the 30 Payroll buyer prompts SlateIndex tracks.
- gusto.com is the source AI engines cite most in answers about OnPay, with 20 citations.
About
Company details for OnPay
OnPay is a cloud payroll and HR software company for small businesses and accounting firms. Its platform covers payroll with tax filings and W-2 and 1099 year-end forms, HR onboarding, benefits administration and time tracking. The company is headquartered in Atlanta and says it has more than 30 years of payroll experience. It ranks #5 of 46 in Payroll on SlateIndex and has a visibility score of 22.2 in the latest weekly run.
Its differentiator: free data migration and white-glove setup, with the same human support on every plan and no support paywall.
- Website
- onpay.com
- Categories
- Payroll
- Company size
- 51–200 employees
- Headquarters
- Atlanta, GA, USA
- Company type
- Private, venture-backed
- Funding
- Series B
- Customers
- 25,000 · per fintech.global/2025/01/08/payroll-software-provider-onpay-secures-100m-funding-to-expand-offerings
- Pricing
- $15 per seat / mo · per seat
- Free trial
- —
- Deployment
- Cloud-based
- Platforms
- Mobile devices
- Support
- Phone, Chat, Email, Live HR support
Read from linkedin.com, onpay.com, g2.com, fintech.global, capterra.com, businesswire.com · refreshed Nov 3, 2026.
AI visibility
Latest weekly run · Nov 3 · next run Nov 9
Visibility score trend
Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.
Changes appear after the second weekly run in Payroll. Gusto leads the category at 49.2%.
Media
Website and product screenshots for OnPay
AI mentions & citations
Recent answers that name OnPay
Which payroll platform offers a free trial?
OnPay (Best overall trial)
Which payroll platform has transparent pricing?
Based on published pricing for 2026, OnPay, Gusto, and Patriot Payroll are particularly good options.
Which payroll platform offers a free trial?
OnPay : Offers a free 30-day trial with full access to their payroll and HR tools, and the countdown doesn’t even start until your account is fully set up and ready to run…
Which payroll platform has transparent pricing?
OnPay is one of the clearest choices for transparent payroll pricing: it publicly lists a flat $49/month base fee plus $6 per employee, with unlimited payroll runs and no per-feature pricing surprises.
How much does a payroll platform cost per month?
What is the typical pricing model for payroll software?
Most affordable payroll platform that is still reliable
The Best Value & Industry Favorite: OnPay or Gusto
Which payroll tools offer annual discounts?
Unlike software categories like marketing or project management, most major dedicated payroll providers (such as Gusto, OnPay, QuickBooks Payroll, and Patriot Software ) traditionally structure their pricing on a month-…
Products & features
What OnPay sells
Payroll
Payroll Essentials with multi-state payroll, automated tax payments and filings, and W-2 and 1099 year-end forms
HR
Customizable onboarding workflows, eSignature templates, PTO management and task delegation
Benefits
Medical, dental and vision plans selected with in-house licensed agents, plus 401(k) and workers' comp
Time Tracking
Mobile clock-in with geofencing, automatic overtime calculation and timesheets that feed the next pay run
Strengths engines cite
- Transparent flat-fee pricing
- Free trial with full access
- Unlimited pay runs
- Simple, easy starting point for small businesses
- Good value and budget-friendly
Target market & buyers
Small and mid-size businesses, franchises and accountants
| Industry | Primary use case |
|---|---|
| Nonprofits | Payroll, HR and benefits |
| Restaurants | Payroll, HR and benefits |
| Religious organizations | Payroll, HR and benefits |
| Farms and agriculture | Payroll, HR and benefits |
| Healthcare | Payroll, HR and benefits |
| Law firms | Payroll, HR and benefits |
| Retail | Payroll, HR and benefits |
Funding & recent developments
Funding
| Round | Year | Amount |
|---|---|---|
| Not stated | 2020 | — |
| Series B | 2025 | $63M |
| Latest known round | Total raised |
|---|---|
| Series B | — |
Recent developments
- Jul 2026ProductEnhanced employee benefits experience
Launched an enhanced employee benefits experience with carrier access and electronic enrollment.
- Jul 2026ProductNamed best online payroll service by business.com
Named Best Online Payroll Service for small businesses by business.com, with a 9.3/10 editor rating.
- Jun 2026ProductRanked #1 in G2 Summer 2026 Payroll Index
Ranked #1 in G2's Summer 2026 Payroll Index.
- May 2026PartnershipPartnership with Ramp
Announced a partnership with Ramp; only the headline was visible.
- Feb 2026ProductExpanded HR capabilities launched
Launched an HR add-on and expanded HR features.
Competitive landscape
How OnPay compares with its top three alternatives
OnPay most often appears alongside Gusto, Patriot Software, QuickBooks Payroll in AI answers.
| Brand | Visibility | Share of voice | vs last week | Starting price |
|---|---|---|---|---|
| OnPay | 22.2% | 5.9% | New | $15 / seat / mo |
| Gusto | 49.2% | 11.4% | New | Pricing not available |
| Patriot Software | 19.3% | 6.3% | New | $17 / mo |
| QuickBooks Payroll | 26.8% | 8.2% | New | Pricing not available |
| ADP Workforce Now | 34% | 8.7% | New | Pricing not available |
What AI answers say
Sentiment and themes from the answers that mention this brand
Positive 54% · Neutral 42% · Mixed 4% of 24 engine answers that mention OnPay
Praised for
- Transparent flat-fee pricing
- Free trial with full access
- Unlimited pay runs
- Simple, easy starting point for small businesses
- Good value and budget-friendly
Criticised for
Pricing
Per seat pricing
Cite as: SlateIndex, “OnPay AI visibility profile”, https://slateindex.ai/brand/onpay, data of Nov 3, 2026. Licence: CC BY 4.0.