Yext alternatives: top competitors compared
Named alongside Yext
Moz ProBest forSEO professionals, agencies, in-house marketing teams and individual consultants who want SEO and AI search tracking in one toolkit33% of Yext answersBrightLocalBest forLocal businesses that want an easy local SEO tool, agencies and consultants managing local SEO for many clients, and SaaS platforms that want local SEO data through an API.33% of Yext answers
Data from SlateIndex weekly runs
Yext has a visibility score of 0 in SEO Tools, #58 of 58. AI answers that name Yext most often also name these 2.
Quick reference
| Alternative | Best for | Starting price | Visibility | Key differentiator |
|---|---|---|---|---|
| Moz Pro | SEO professionals, agencies, in-house marketing teams and individual consultants who want SEO and AI search tracking in one toolkit | Free; paid from $49 / mo | 25.9% | Proprietary SEO metrics such as Domain Authority, Page Authority and Brand Authority, which Moz has published since 2004 |
| BrightLocal | Local businesses that want an easy local SEO tool, agencies and consultants managing local SEO for many clients, and SaaS platforms that want local SEO data through an API. | $41 / mo | 3.1% | Combines local SEO software, manual citation building and a fully managed service with real human support. |
Alternative 1
Moz Pro vs Yext →Moz Pro
Moz Pro suits sEO professionals, agencies, in-house marketing teams and individual consultants who want SEO and AI search tracking in one toolkit.
Quick facts
- Free; paid from $49 / mo · flat tiers
- Free plan available
- 25.9% visibility score · #5 in SEO Tools
Key features
- Moz Pro — All-in-one SEO and AI visibility toolkit with keyword research, rank tracking, site audits, link research and domain metrics.
- Moz Local — Local SEO tool for managing business listings, reviews, social posts and local rank tracking across locations.
- STAT — Large-scale daily rank tracking platform for keyword sets in the thousands or more, with SERP feature and share of voice analytics.
- Moz API — API for Moz metrics such as Domain Authority, Page Authority, Brand Authority and link data, for building custom tools and dashboards.
Moz Pro vs Yext
| Dimension | Moz Pro | Yext |
|---|---|---|
| Visibility score | 25.9% | 0% |
| Pricing model | Flat tiers | — |
| Entry price | Free; paid from $49 / mo | — |
| Free plan | Yes | — |
| Trial | Free plan available | — |
Pros
- structured educational resources
- industry-standard metrics like Domain Authority
- 30-day free trial, one of the longest
- cost-effective, user-friendly alternative for foundational tracking and local SEO
- simpler, lower-cost all-in-one platform good for beginners and small teams
Cons
Alternative 2
BrightLocal vs Yext →BrightLocal
BrightLocal suits local businesses that want an easy local SEO tool, agencies and consultants managing local SEO for many clients, and SaaS platforms that want local SEO data through an API..
Quick facts
- $41 / mo · flat tiers
- 14-day free trial
- 3.1% visibility score · #19 in SEO Tools
Key features
- All-in-one Platform (Track, Manage, Grow plans) — Tracks local rankings, manages listings, and monitors reviews from one dashboard, from $31 per month billed annually.
- Citation Builder — Manually builds and cleans up business citations on listing sites, priced per citation.
- Managed Local SEO Services — A service in which BrightLocal's experts handle listings, content, reviews and optimization, from $499 per month.
- API Solutions — APIs that let agencies and platforms add listings, reviews, rankings and reporting to their own tools.
BrightLocal vs Yext
| Dimension | BrightLocal | Yext |
|---|---|---|
| Visibility score | 3.1% | 0% |
| Pricing model | Flat tiers | — |
| Entry price | $41 / mo | — |
| Free plan | No | — |
| Trial | 14-day free trial | — |
Pros
- recommended choice for local SEO
- specialised local SEO tools such as Google Business Profile auditing, local rank tracking and citation building
- affordable entry pricing with annual plans
Cons
How to choose
Match the pricing model to your cost driver: headcount, usage or features.
| Platform | Pricing model | Starting price |
|---|---|---|
| Yext | — | — |
| Moz Pro | Flat tiers | Free; paid from $49 / mo |
| BrightLocal | Flat tiers | $41 / mo |
Ranked by how often AI answers name them alongside Yext in the latest weekly run.