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SlateIndex
Act-OnMarketing automation for your entire customer lifecycle
vs
AttentiveThe omnichannel marketing platform redefining how brands and people connect
Comparison · Marketing Automation · weekly run Nov 2

Act-On vs Attentive

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Act-On is the stronger AI pick in Marketing Automation: it has a visibility score of 1 versus 0 for Attentive.

Choose Act-On if…

  • You want the brand AI engines rank higher (1 vs 0)
  • Favored for mid-market demand generation
  • Lower total cost of ownership
  • Fast deployment

Choose Attentive if…

  • You need CCPA or GDPR or SOC 2 coverage
  • You prefer a larger, established vendor (1,001–5,000 employees)

AI visibility side by side

Latest weekly run · Nov 2

Metric Act-On Attentive
Visibility score1%0%
Change vs last weekNewNew
Rank in Marketing Automation#31#41
Share of voice0.5%0%
Mentions this run30
Positive in AI answers33%—

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2Act-On 1%

Act-On 0pp · Attentive 0pp over 0 weekly runs.

Engine by engine

Act-On leads on 2 of 3 engines

ChatGPT
1.9%
0%
AI Mode
1.1%
0%
Perplexity
0%
0%
Act-OnAttentive

Head to head in AI answers

0 engine answers name both brands

0Act-On ranked higher
0Attentive ranked higher

Features, pricing & fit

DimensionAct-OnAttentive
Pricing modelUsage-basedUsage-based
Entry price$900 / moContact sales
Free planNoNo
Integrations—100+
Compliance—CCPA, GDPR, SOC 2
SupportStandard support package with email-based support, Premium support package, recommended for EnterpriseDedicated support team with 24/5 service, Hands-on support from in-house experts, Dedicated customer success manager on the top plan
Founded20082016
HeadquartersPortland, Oregon, United StatesNew York City, NY, United States
Employees201–5001,001–5,000
FundingRound of $4M, about six months before the 2011 Series C · $82M raisedSeries E · $863M raised
Best forMidsize and enterprise marketing teams focused on growing revenue through lifecycle marketing, including distributed organizations such as franchises and branch offices.Ecommerce and retail brands that want SMS and email run together in one platform.

Plans side by side

Act-On

Professional$900month (2,500 active contacts/month)
EnterpriseCustomcustom quote
Act-On pricing

Attentive

SMS, email, RCS & pushCustombased on list size and messages sent
Text & emailCustombased on list size and messages sent
TextCustombased on list size and messages sent
Everything you need to grow with AttentiveCustomcustom pricing based on volume and needs
Attentive pricing

Pros and cons

Themes from the AI answers that mention each brand

Act-On

  • Favored for mid-market demand generation
  • Lower total cost of ownership
  • Fast deployment

    Attentive

    Profile in progress.

    Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

    Cite as: SlateIndex, “Act-On vs Attentive”, https://slateindex.ai/compare/act-on-vs-attentive, data of Nov 2, 2026. Licence: CC BY 4.0.