Act-OnMarketing automation for your entire customer lifecycle
vs
MoosendGo from unread to subscribed. And from manual to automated.
Comparison · Marketing Automation · weekly run Nov 2
Act-On vs Moosend
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Moosend is the stronger AI pick in Marketing Automation: it has a visibility score of 1.9 versus 1 for Act-On.
Choose Act-On if…
- Usage-based pricing suits your budget better than per seat
- Favored for mid-market demand generation
- Lower total cost of ownership
- Fast deployment
Choose Moosend if…
- You want the brand AI engines rank higher (1.9 vs 1)
- AI answers describe it more positively (57% vs 33% positive)
- You need ISO 27001 or M3AAWG or Certified Senders Alliance coverage
- Per seat pricing suits your budget better than usage-based
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Act-On | Moosend |
|---|---|---|
| Visibility score | 1% | 1.9% |
| Change vs last week | New | New |
| Rank in Marketing Automation | #31 | #26 |
| Share of voice | 0.5% | 0.4% |
| Mentions this run | 3 | 2 |
| Positive in AI answers | 33% | 57% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Act-On 0pp · Moosend 0pp over 0 weekly runs.
Engine by engine
Moosend leads on 1 of 3 engines
ChatGPT
AI Mode
Perplexity
Act-OnMoosend
Head to head in AI answers
0 engine answers name both brands
0Act-On ranked higher
0Moosend ranked higher
Features, pricing & fit
| Dimension | Act-On | Moosend |
|---|---|---|
| Pricing model | Usage-based | Per seat |
| Entry price | $900 / mo | Contact sales |
| Free plan | No | No · 30-day trial |
| Deployment | — | Cloud, hosted on Amazon Web Services in the EU |
| Integrations | — | 80+ |
| Compliance | — | ISO 27001, M3AAWG, Certified Senders Alliance |
| Support | Standard support package with email-based support, Premium support package, recommended for Enterprise | Knowledge base, 24/5 email support, 24/5 live chat support |
| Founded | 2008 | — |
| Headquarters | Portland, Oregon, United States | Waltham, Massachusetts, U.S. (parent Constant Contact) |
| Employees | 201–500 | — |
| Funding | Round of $4M, about six months before the 2011 Series C · $82M raised | — |
| Best for | Midsize and enterprise marketing teams focused on growing revenue through lifecycle marketing, including distributed organizations such as franchises and branch offices. | Agencies, publishers, ecommerce, SaaS and non-profit organisations that want email marketing and automation |
Plans side by side
Moosend
ProCustommonth, priced by contact count
Moosend+Customcustom quote
EnterpriseCustomcustom quote
Pros and cons
Themes from the AI answers that mention each brand
Act-On
- Favored for mid-market demand generation
- Lower total cost of ownership
- Fast deployment
Moosend
- Attractive annual pricing
- 30-day free trial
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Act-On vs Moosend”, https://slateindex.ai/compare/act-on-vs-moosend, data of Nov 2, 2026. Licence: CC BY 4.0.