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ActiveCampaignAutonomous marketing platform for email, SMS and WhatsApp
vs
CleverTapCleverTap is the all-in-one customer engagement platform that helps brands unlock limitless customer lifetime value.
Comparison · Marketing Automation · weekly run Nov 2

ActiveCampaign vs CleverTap

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

ActiveCampaign is the stronger AI pick in Marketing Automation: it has a visibility score of 44 versus 1.8 for CleverTap, and ranks ahead in 100% of the answers that name both.

Choose ActiveCampaign if…

  • You want the brand AI engines rank higher (44 vs 1.8)
  • AI answers describe it more positively (53% vs 0% positive)
  • You need SOC 2 coverage
  • Flat tiers pricing suits your budget better than usage-based

Choose CleverTap if…

  • You need a self-hosted or on-premises option
  • You need ISO/IEC 27001 or ISO/IEC 27017 or SOC 2 Type II or CSA STAR Level 2 or CCPA coverage
  • Usage-based pricing suits your budget better than flat tiers

AI visibility side by side

Latest weekly run · Nov 2

Metric ActiveCampaign CleverTap
Visibility score44%1.8%
Change vs last weekNewNew
Rank in Marketing Automation#2#28
Share of voice9.3%0.7%
Mentions this run514
Positive in AI answers53%0%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2ActiveCampaign 44%

ActiveCampaign 0pp · CleverTap 0pp over 0 weekly runs.

Engine by engine

ActiveCampaign leads on 3 of 3 engines

ChatGPT
43.7%
1.9%
AI Mode
47.6%
0%
Perplexity
40.7%
3.5%
ActiveCampaignCleverTap

Head to head in AI answers

2 engine answers name both brands

2ActiveCampaign ranked higher
0CleverTap ranked higher

Features, pricing & fit

DimensionActiveCampaignCleverTap
Pricing modelFlat tiersUsage-based
Entry priceContact sales$85 / mo
Free planNoNo · 30-day trial
Onboarding feeIncluded—
Deployment—Cloud SaaS hosted on AWS with localized instances and an optional on-premises dispatcher
Integrations1000+—
ComplianceGDPR, SOC 2, HIPAAISO/IEC 27001, ISO/IEC 27017, SOC 2 Type II, CSA STAR Level 2, GDPR, CCPA, HIPAA
SupportHelp center, FAQs, Support request form, Dedicated account team on Enterprise planOnline self-serve support, Support tickets, Customer Success Manager on higher plans
Founded20032013
HeadquartersChicago, Illinois, United StatesSan Francisco, California, United States
Employees501–1,000501–1,000
FundingSeries C · $360M raisedSeries D
Best forSmall teams and growing businesses that want AI to run everyday email, SMS and WhatsApp marketingConsumer brands with mobile apps and websites in e-commerce, subscriptions, financial services and gaming that want to grow customer lifetime value.

Plans side by side

ActiveCampaign

StarterCustommonth, billed yearly for 1,000 contacts
PlusCustommonth, billed yearly for 1,000 contacts
ProCustommonth, billed yearly for 1,000 contacts
EnterpriseCustommonth, billed yearly for 1,000 contacts
ActiveCampaign pricing

CleverTap

Core$85month (up to 5,000 MAU)
ProCustomcontact sales
UltimateCustomcontact sales
CleverTap pricing

Pros and cons

Themes from the AI answers that mention each brand

ActiveCampaign

  • advanced marketing automation
  • deep CRM integration
  • behavioral and lifecycle automation
  • strong email marketing platform
  • affordable pricing with annual discount
  • charges for total stored prospect records

CleverTap

Profile in progress.

Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

Cite as: SlateIndex, “ActiveCampaign vs CleverTap”, https://slateindex.ai/compare/activecampaign-vs-clevertap, data of Nov 2, 2026. Licence: CC BY 4.0.