Artisan vs ZoomInfo
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
ZoomInfo is the stronger AI pick in Sales Engagement: it has a visibility score of 11.2 versus 2.5 for Artisan, and ranks ahead in 100% of the answers that name both.
Choose Artisan if…
- Usage-based pricing suits your budget better than per seat
Choose ZoomInfo if…
- You want the brand AI engines rank higher (11.2 vs 2.5)
- AI answers describe it more positively (25% vs 0% positive)
- You need CCPA or ISO 27001 or ISO 27701 or TRUSTe GDPR or TRUSTe CCPA coverage
- You prefer a larger, established vendor (1,001–5,000 employees)
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Artisan | ZoomInfo |
|---|---|---|
| Visibility score | 2.5% | 11.2% |
| Change vs last week | up+0.1% | up+1.8% |
| Rank in Sales Engagement | #28 | #8 |
| Share of voice | 0.8% | 3.5% |
| Mentions this run | 6 | 20 |
| Positive in AI answers | 0% | 25% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Artisan 0pp · ZoomInfo +1.799999999999999pp over 1 weekly runs.
Engine by engine
ZoomInfo leads on 3 of 3 engines
Head to head in AI answers
1 engine answers name both brands
| Prompt | Engine | Artisan | ZoomInfo |
|---|---|---|---|
| Compare the leading Sales Engagement platforms | Perplexity | #17 | #14 |
Features, pricing & fit
| Dimension | Artisan | ZoomInfo |
|---|---|---|
| Pricing model | Usage-based | Per seat |
| Entry price | Contact sales | Contact sales |
| Free plan | No | No |
| Integrations | — | 120+ |
| Compliance | SOC 2 Type II, GDPR | GDPR, CCPA, ISO 27001, ISO 27701, SOC 2 Type II, TRUSTe GDPR, TRUSTe CCPA |
| Support | CSM support and onboarding in a shared Slack channel, Dedicated CSM on the Scale plan, Forward-deployed strategist on the Enterprise plan | Help Center, Phone: +1 866-904-9666, ZoomInfo University courses and certifications, Dedicated onboarding manager |
| Founded | 2023 | 2007 |
| Headquarters | San Francisco, California, United States | Vancouver, Washington, USA |
| Employees | 51–200 | 1,001–5,000 |
| Funding | Pre-seed · $36M raised | IPO (Nasdaq: ZI) |
| Best for | Sales teams that want more pipeline per rep, from startups that want to build pipeline without hiring a BDR to mid-market companies that want more output without adding headcount. | Sales, marketing, RevOps, customer success, and recruiting teams at B2B companies with 100+ employees |
Plans side by side
ZoomInfo
Pros and cons
Themes from the AI answers that mention each brand
Artisan
Profile in progress.
ZoomInfo
- High-accuracy contact data and direct dials
- Intent data for outreach
- Recommended by analysts among leading sales tools
- Separate ZoomInfo data licence adds cost
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Artisan vs ZoomInfo”, https://slateindex.ai/compare/artisan-vs-zoominfo, data of Nov 3, 2026. Licence: CC BY 4.0.