Outreach vs ZoomInfo

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Outreach is the stronger AI pick in Sales Engagement: it has a visibility score of 55.1 versus 11.2 for ZoomInfo, and ranks ahead in 94% of the answers that name both.

Choose Outreach if…

You want the brand AI engines rank higher (55.1 vs 11.2)
AI answers describe it more positively (28% vs 25% positive)
You need ISO 42001 or HIPAA or CSA STAR coverage
Enterprise-grade, mature task-driven sequencing platform

Choose ZoomInfo if…

You need GDPR or CCPA or TRUSTe GDPR or TRUSTe CCPA coverage
You prefer a larger, established vendor (1,001–5,000 employees)
High-accuracy contact data and direct dials
Intent data for outreach

AI visibility side by side

Latest weekly run · Nov 3

Metric	Outreach	ZoomInfo
Visibility score	55.1%	11.2%
Change vs last week	down−20.3%	up+1.8%
Rank in Sales Engagement	#2	#8
Share of voice	10.1%	3.5%
Mentions this run	61	20
Positive in AI answers	28%	25%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Outreach −20.300000000000004pp · ZoomInfo +1.799999999999999pp over 1 weekly runs.

Engine by engine

Outreach leads on 3 of 3 engines

ChatGPT

58.9%

AI Mode

63%

17.6%

Perplexity

43.5%

11.1%

OutreachZoomInfo

Head to head in AI answers

16 engine answers name both brands

15Outreach ranked higher

1ZoomInfo ranked higher

Prompt	Engine	Outreach	ZoomInfo
What are the best Sales Engagement tools in 2026?	ChatGPT	#1	#5
What are the best Sales Engagement tools in 2026?	AI Mode	#4	#6
Best sales engagement platform for startups	AI Mode	#1	#9
Compare the leading Sales Engagement platforms	AI Mode	#3	#5
Compare the leading Sales Engagement platforms	Perplexity	#1	#14
Alternatives to the most popular sales engagement platform	AI Mode	#1	#5
Best sales engagement platform with AI features	AI Mode	#2	#5
Most affordable sales engagement platform that is still reliable	AI Mode	#3	#2
Which Sales Engagement vendors do analysts recommend?	ChatGPT	#1	#7
Which Sales Engagement vendors do analysts recommend?	AI Mode	#1	#6
Which Sales Engagement vendors do analysts recommend?	Perplexity	#1	#6
Which Sales Engagement tools offer annual discounts?	Perplexity	#14	#16

Features, pricing & fit

Dimension	Outreach	ZoomInfo
Pricing model	Per seat	Per seat
Entry price	Contact sales	Contact sales
Free plan	No	No
Integrations	—	120+
Compliance	SOC 2 Type II, ISO 27001, ISO 27701, ISO 42001, HIPAA, CSA STAR	GDPR, CCPA, ISO 27001, ISO 27701, SOC 2 Type II, TRUSTe GDPR, TRUSTe CCPA
Support	Plus support included with Amplify Core, Managed services included with Amplify Pro, Technical account management and enterprise support, Professional services packages for onboarding	Help Center, Phone: +1 866-904-9666, ZoomInfo University courses and certifications, Dedicated onboarding manager
Founded	2014	2007
Headquarters	Seattle, Washington	Vancouver, Washington, USA
Employees	501–1,000	1,001–5,000
Funding	Series G · $489M raised	IPO (Nasdaq: ZI)
Best for	Revenue teams, from SDRs and account executives to sales managers, RevOps and customer success, that want prospecting, deal management, coaching and forecasting in one platform.	Sales, marketing, RevOps, customer success, and recruiting teams at B2B companies with 100+ employees