ZoomInfo alternatives: top competitors compared
Named alongside ZoomInfo
HubSpotBest forStartups, small and mid-sized businesses and enterprises wanting marketing, sales and service on one CRM.95% of ZoomInfo answersSalesforceBest forBusinesses from small companies to large enterprises wanting sales, service, marketing and commerce on one CRM platform90% of ZoomInfo answersOutreachBest forRevenue teams, from SDRs and account executives to sales managers, RevOps and customer success, that want prospecting, deal management, coaching and forecasting in one platform.76% of ZoomInfo answersSalesloft76% of ZoomInfo answers
Data from SlateIndex weekly runs
ZoomInfo has a visibility score of 11.2 in Sales Engagement, #8 of 59. AI answers that name ZoomInfo most often also name these 4.
What AI answers fault ZoomInfo for
Separate ZoomInfo data licence adds cost
Raised in 5 collected answers.
Quick reference
| Alternative | Best for | Starting price | Visibility | Key differentiator |
|---|---|---|---|---|
| HubSpot | Startups, small and mid-sized businesses and enterprises wanting marketing, sales and service on one CRM. | Free; paid from $7 per seat / mo | 73.1% | All hubs share one Smart CRM database, with a free tier that never expires. |
| Salesforce | Businesses from small companies to large enterprises wanting sales, service, marketing and commerce on one CRM platform | — | 46.2% | One unified platform combining CRM apps, data, and AI agents |
| Outreach | Revenue teams, from SDRs and account executives to sales managers, RevOps and customer success, that want prospecting, deal management, coaching and forecasting in one platform. | Contact sales | 55.1% | Outreach describes itself as the only complete agentic AI platform for revenue teams, where AI agents take action on deals rather than only surfacing insights. |
| Salesloft | — | — | 51.2% | — |
Alternative 1
HubSpot vs ZoomInfo →HubSpot
HubSpot suits startups, small and mid-sized businesses and enterprises wanting marketing, sales and service on one CRM..
Quick facts
- Free; paid from $7 per seat / mo · per seat
- Free plan available
- 73.1% visibility score · #1 in Marketing Automation
- 2000+ native integrations
Key features
- Marketing Hub — Marketing automation software for lead generation, campaigns and analytics.
- Sales Hub — Sales software for prospecting, pipeline management, sequences and forecasting.
- Service Hub — Customer service software with help desk workspace, ticketing, knowledge base and customer success tools.
- Content Hub — Content marketing software for websites, landing pages, blogs and podcasts.
HubSpot vs ZoomInfo
| Dimension | HubSpot | ZoomInfo |
|---|---|---|
| Visibility score | 73.1% | 11.2% |
| Pricing model | Per seat | Per seat |
| Entry price | Free; paid from $7 per seat / mo | Contact sales |
| Free plan | Yes | No |
| Trial | Free plan available | — |
Pros
- intuitive, user-friendly interface
- generous free tier
- all-in-one CRM and marketing platform
- tight CRM integration for live chat and service
- good fit for startups and small businesses
Cons
- higher-tier costs and onboarding fees
- higher month-to-month pricing than annual plans
Alternative 2
Salesforce vs ZoomInfo →Salesforce
Salesforce suits businesses from small companies to large enterprises wanting sales, service, marketing and commerce on one CRM platform.
Quick facts
- Pricing not available
- 46.2% visibility score · #1 in Field Service Management
Key features
- Agentforce — Platform for building, deploying and running AI agents for customers and employees.
- Sales Cloud — Sales pipeline, forecasting and sales process management.
- Service Cloud — Customer support case management across channels.
- Marketing Cloud — Building and personalizing campaigns and customer journeys.
Salesforce vs ZoomInfo
| Dimension | Salesforce | ZoomInfo |
|---|---|---|
| Visibility score | 46.2% | 11.2% |
| Pricing model | — | Per seat |
| Entry price | — | Contact sales |
| Free plan | — | No |
| Trial | — | — |
Pros
- Powerful reporting, automation and customisation
- Market leader and gold standard CRM
- Deep ecosystem and strong CRM integrations
- Built for large enterprises and scaling
- Free trial to test its features
Cons
- Requires a dedicated administrator to manage
- High enterprise pricing
- Heavy, slow implementation that suits large budgets
Alternative 3
Outreach vs ZoomInfo →Outreach
Outreach suits revenue teams, from SDRs and account executives to sales managers, RevOps and customer success, that want prospecting, deal management, coaching and forecasting in one platform..
Quick facts
- Contact sales · per seat
- 55.1% visibility score · #2 in Sales Engagement
Key features
- Amplify Essentials — AI-powered intelligence and coaching, with conversation intelligence, real-time coaching and rep performance visibility.
- Amplify Core — AI-powered sales execution for pipeline creation and account management with AI agents.
- Amplify Plus — AI-powered revenue acceleration with live coaching in meetings, automated follow-ups and deal coordination.
- Amplify Pro — Enterprise revenue orchestration with advanced forecasting, territory management and managed services.
Outreach vs ZoomInfo
| Dimension | Outreach | ZoomInfo |
|---|---|---|
| Visibility score | 55.1% | 11.2% |
| Pricing model | Per seat | Per seat |
| Entry price | Contact sales | Contact sales |
| Free plan | No | No |
| Trial | — | — |
Pros
- Enterprise-grade, mature task-driven sequencing platform
- Deep workflow controls and granular sequence analytics
- Recognized as an enterprise leader by analysts
- Strong multi-channel sequencing, AI-guided selling and forecasting
Cons
- Quote-based pricing with no public prices
- Heavy and complex, slow to configure
- Annual contracts with minimum seat counts
Alternative 4
Salesloft vs ZoomInfo →Salesloft
Salesloft is ranked #3 in Sales Engagement.
Quick facts
- Pricing not available
- 51.2% visibility score · #3 in Sales Engagement
Key features
- Sales engagement — Cadences and email outreach for sales teams.
- Revenue intelligence — Revenue insight module listed among the core modules.
- Conversation intelligence — Call and conversation analysis, described as a foundational layer of the platform.
- Ask Salesloft — AI assistant that produces custom reports on demand, announced October 2026.
Salesloft vs ZoomInfo
| Dimension | Salesloft | ZoomInfo |
|---|---|---|
| Visibility score | 51.2% | 11.2% |
| Pricing model | — | Per seat |
| Entry price | — | Contact sales |
| Free plan | — | No |
| Trial | — | — |
Pros
- Enterprise-grade cadence management and revenue orchestration
- Deep revenue intelligence and forecasting via Clari integration
- Widely recognized top enterprise choice and gold standard
- Strong pipeline visibility and coaching for rep productivity
- Sales execution with structured sequencing
Cons
- Pricing not publicly listed; requires sales quote
- Requires annual contracts and minimum seats
- Expensive, overly complex, and slow to configure for startups
- No free plan or self-service free trial
How to choose
Match the pricing model to your cost driver: headcount, usage or features.
| Platform | Pricing model | Starting price |
|---|---|---|
| ZoomInfo | Per seat | Contact sales |
| HubSpot | Per seat | Free; paid from $7 per seat / mo |
| Salesforce | — | — |
| Outreach | Per seat | Contact sales |
| Salesloft | — | — |
More alternatives
Ranked by how often AI answers name them alongside ZoomInfo in the latest weekly run.