CapsuleSimple yet powerful CRM for small businesses
vs
ZohoCloud software suite for businesses
Comparison · CRM · weekly run Nov 3
Capsule vs Zoho
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Zoho is the stronger AI pick in CRM: it has a visibility score of 44.8 versus 0.9 for Capsule, and ranks ahead in 100% of the answers that name both.
Choose Capsule if…
- You need PCI-DSS coverage
- simple option for very small teams
Choose Zoho if…
- You want the brand AI engines rank higher (44.8 vs 0.9)
- AI answers describe it more positively (50% vs 0% positive)
- You need ISO/IEC 27001 or ISO/IEC 27017 or ISO/IEC 27018 coverage
- You prefer a larger, established vendor (5,000+ employees)
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Capsule | Zoho |
|---|---|---|
| Visibility score | 0.9% | 44.8% |
| Change vs last week | up+0.5% | up+5.4% |
| Rank in CRM | #33 | #3 |
| Share of voice | 0.4% | 12.5% |
| Mentions this run | 2 | 57 |
| Positive in AI answers | 0% | 50% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Capsule +0.5pp · Zoho +5.399999999999999pp over 1 weekly runs.
Engine by engine
Zoho leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
CapsuleZoho
Head to head in AI answers
2 engine answers name both brands
0Capsule ranked higher
2Zoho ranked higher
| Prompt | Engine | Capsule | Zoho |
|---|---|---|---|
| Is there a free CRM for small teams? | Perplexity | #5 | #2 |
| Which CRM tools offer annual discounts? | Perplexity | #9 | #3 |
Features, pricing & fit
| Dimension | Capsule | Zoho |
|---|---|---|
| Pricing model | Per seat | — |
| Entry price | Contact sales | — |
| Free plan | Yes | — |
| Onboarding fee | Included | — |
| Deployment | Cloud (SaaS), hosted on AWS | Cloud (SaaS) |
| Integrations | 100+ | — |
| Compliance | SOC 2 Type II, PCI-DSS | ISO/IEC 27001, ISO/IEC 27017, ISO/IEC 27018, SOC 2 Type II |
| Support | Support center articles, Support team, Dedicated account manager (Ultimate plan), Webinars and product tours | — |
| Founded | 2009 | 1996 |
| Headquarters | Manchester, United Kingdom | Chennai, Tamil Nadu, India |
| Employees | 11–50 | 5,000+ |
| Funding | Seed | Bootstrapped |
| Best for | Individuals, small businesses and SMB sales teams wanting an easy-to-use CRM | Businesses of all sizes, from startups to enterprises, wanting one suite for sales, support, finance and HR |
Plans side by side
Capsule
Free$0
StarterCustomper user, per month, billed annually
GrowthCustomper user, per month, billed annually
AdvancedCustomper user, per month, billed annually
UltimateCustom
Zoho
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Capsule
- simple option for very small teams
Zoho
- Strong value for money and low cost
- Free tier for small teams
- Broad functionality and integrated app ecosystem
- Good customization options
- Scales well as businesses grow
- Less premium user experience
- Pricing varies dramatically across products
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Capsule vs Zoho”, https://slateindex.ai/compare/capsule-vs-zoho, data of Nov 3, 2026. Licence: CC BY 4.0.