EmarsysMarketing Automation
vs
Insider OneCustomer engagement AI platform for marketing teams
Comparison · Marketing Automation · weekly run Nov 2
Emarsys vs Insider One
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Insider One is the stronger AI pick in Marketing Automation: it has a visibility score of 2.3 versus 0.6 for Emarsys, and ranks ahead in 50% of the answers that name both.
Choose Emarsys if…
- You need ISO 27001:2013 or SOC 2 Type II coverage
Choose Insider One if…
- You want the brand AI engines rank higher (2.3 vs 0.6)
- AI answers describe it more positively (33% vs 0% positive)
- You need ISO/IEC 27001:2022 or SOC 2 Type 2 or ISO 22301 or CSA STAR Registry or GDPR-compliant coverage
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Emarsys | Insider One |
|---|---|---|
| Visibility score | 0.6% | 2.3% |
| Change vs last week | New | New |
| Rank in Marketing Automation | #37 | #24 |
| Share of voice | 0.3% | 0.9% |
| Mentions this run | 2 | 5 |
| Positive in AI answers | 0% | 33% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Emarsys 0pp · Insider One 0pp over 0 weekly runs.
Engine by engine
Insider One leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
EmarsysInsider One
Head to head in AI answers
2 engine answers name both brands
1Emarsys ranked higher
1Insider One ranked higher
| Prompt | Engine | Emarsys | Insider One |
|---|---|---|---|
| Which marketing automation vendors do analysts recommend? | ChatGPT | #16 | #15 |
| Official website of the top marketing automation platform vendors | Perplexity | #8 | #15 |
Features, pricing & fit
| Dimension | Emarsys | Insider One |
|---|---|---|
| Deployment | — | Cloud-based |
| Integrations | — | 100+ |
| Compliance | ISO 27001:2013, SOC 2 Type II | ISO/IEC 27001:2022, SOC 2 Type 2, ISO 22301, CSA STAR Registry, GDPR-compliant |
| Support | — | Help Center, Insider One Academy |
| Founded | — | 2012 |
| Employees | — | 1,001–5,000 |
| Funding | Series B · $55M raised | Series E |
| Best for | — | Marketing teams at large consumer brands that want one platform for data, personalization and cross-channel engagement |
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Emarsys vs Insider One”, https://slateindex.ai/compare/emarsys-vs-insider-one, data of Nov 2, 2026. Licence: CC BY 4.0.