LoomlyYour Easy-To-Use Social Media Management Platform

MetricoolSave time scheduling, analyzing, and managing your social media and ad content.

Comparison · Social Media Management · weekly run Nov 2

Loomly vs Metricool

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Metricool is the stronger AI pick in Social Media Management: it has a visibility score of 22 versus 4.1 for Loomly, and ranks ahead in 80% of the answers that name both.

Choose Loomly if…

Free trial with full feature access and no credit card required
Best for visual-first, collaborative startups
Suited to approval-heavy content review workflows
Among the strongest advertised savings in its category

Choose Metricool if…

You want the brand AI engines rank higher (22 vs 4.1)
You want a free plan to start
AI answers describe it more positively (65% vs 33% positive)
robust social media analytics and reporting

AI visibility side by side

Latest weekly run · Nov 2

Metric	Loomly	Metricool
Visibility score	4.1%	22%
Change vs last week	New	New
Rank in Social Media Management	#20	#4
Share of voice	1.6%	5.3%
Mentions this run	9	31
Positive in AI answers	33%	65%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Loomly 0pp · Metricool 0pp over 0 weekly runs.

Engine by engine

Metricool leads on 3 of 3 engines

ChatGPT

1.9%

31.7%

AI Mode

5.6%

12.8%

Perplexity

4.8%

21.5%

LoomlyMetricool

Head to head in AI answers

5 engine answers name both brands

1Loomly ranked higher

4Metricool ranked higher

Prompt	Engine	Loomly	Metricool
How do I choose a social media management tool for a mid-market team?	Perplexity	#9	#7
What is the typical pricing model for Social Media Management software?	AI Mode	#9	#6
Official website of the top social media management tool vendors	ChatGPT	#12	#10
Which Social Media Management tools offer annual discounts?	ChatGPT	#10	#2
Which Social Media Management tools offer annual discounts?	Perplexity	#5	#6

Features, pricing & fit

Dimension	Loomly	Metricool
Pricing model	Flat tiers	Flat tiers
Entry price	$65 / mo	Free; paid from $20 / mo
Free plan	No	Yes
Deployment	Hosted cloud service on AWS	Web dashboard with iOS and Android apps
Support	Chat with the team, FAQ section, Priority support on the Enterprise plan	Help Center, In-app chat
Founded	2015	2014
Headquarters	New York, NY, United States	Madrid, Spain
Employees	11–50	—
Funding	Round	Series A with Axon Partners Group as investor
Best for	Brands, agencies, freelancers, creators and small businesses that want one tool to plan, publish and engage on social media.	Social media managers, agencies and teams that manage several brands or client accounts