MatomoPrivacy-first analytics you can trust
vs
SpyFuWin in AI & Google Search
Comparison · SEO Tools · weekly run Nov 2
Matomo vs SpyFu
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
SpyFu is the stronger AI pick in SEO Tools: it has a visibility score of 2 versus 0 for Matomo.
Choose Matomo if…
- AI answers describe it more positively (39% vs 33% positive)
- You need ISO 27001:2022 coverage
- You prefer a larger, established vendor (51–200 employees)
- Privacy-focused, open-source analytics
Choose SpyFu if…
- You want the brand AI engines rank higher (2 vs 0)
- competitor keyword intelligence
- PPC intelligence
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Matomo | SpyFu |
|---|---|---|
| Visibility score | 0% | 2% |
| Change vs last week | New | New |
| Rank in SEO Tools | #46 | #27 |
| Share of voice | 0% | 1.1% |
| Mentions this run | 0 | 6 |
| Positive in AI answers | 39% | 33% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Matomo 0pp · SpyFu 0pp over 0 weekly runs.
Engine by engine
SpyFu leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
MatomoSpyFu
Head to head in AI answers
0 engine answers name both brands
0Matomo ranked higher
0SpyFu ranked higher
Features, pricing & fit
| Dimension | Matomo | SpyFu |
|---|---|---|
| Pricing model | — | Flat tiers |
| Entry price | — | $39 / mo |
| Free plan | — | No |
| Deployment | Cloud or on-premise | Runs on dedicated bare-metal servers from phoenixNAP |
| Integrations | 100+ | — |
| Compliance | ISO 27001:2022 | — |
| Support | Forum support, Email support, Chat support, Dedicated Customer Success | Email, Live chat, Phone |
| Founded | 2007 | 2005 |
| Headquarters | Wellington, New Zealand | Scottsdale, Arizona, United States |
| Employees | 51–200 | 11–50 |
| Funding | Seed | Other Investors (latest listed round) |
| Best for | Organisations that need accurate, GDPR-compliant analytics and full control of their data | Marketers and agencies doing competitor SEO and Google Ads research |
Plans side by side
Matomo
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Matomo
- Privacy-focused, open-source analytics
- Free self-hosted version with full data ownership
- Strong alternative to Google Analytics
- Suited to strict regulatory and enterprise requirements
- Free trial available
SpyFu
- competitor keyword intelligence
- PPC intelligence
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Matomo vs SpyFu”, https://slateindex.ai/compare/matomo-vs-spyfu, data of Nov 2, 2026. Licence: CC BY 4.0.