MatomoPrivacy-first analytics you can trust
vs
StatcounterWeb Analytics Made Easy
Comparison · Web Analytics · weekly run Nov 2
Matomo vs Statcounter
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Matomo is the stronger AI pick in Web Analytics: it has a visibility score of 38.1 versus 0.7 for Statcounter.
Choose Matomo if…
- You want the brand AI engines rank higher (38.1 vs 0.7)
- AI answers describe it more positively (39% vs 0% positive)
- You need ISO 27001:2022 coverage
- You prefer a larger, established vendor (51–200 employees)
Choose Statcounter if…
- free trial without credit card required
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Matomo | Statcounter |
|---|---|---|
| Visibility score | 38.1% | 0.7% |
| Change vs last week | New | New |
| Rank in Web Analytics | #2 | #36 |
| Share of voice | 9.5% | 0.2% |
| Mentions this run | 49 | 1 |
| Positive in AI answers | 39% | 0% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Matomo 0pp · Statcounter 0pp over 0 weekly runs.
Engine by engine
Matomo leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
MatomoStatcounter
Head to head in AI answers
0 engine answers name both brands
0Matomo ranked higher
0Statcounter ranked higher
Features, pricing & fit
| Dimension | Matomo | Statcounter |
|---|---|---|
| Pricing model | — | Usage-based |
| Entry price | — | Free; paid from $9 / mo |
| Free plan | — | Yes |
| Deployment | Cloud or on-premise | Small tracking code snippet inserted on the website |
| Integrations | 100+ | — |
| Compliance | ISO 27001:2022 | — |
| Support | Forum support, Email support, Chat support, Dedicated Customer Success | Live chat support on Premium plans, FAQ, installation guides and forum, Contact form |
| Founded | 2007 | 1999 |
| Headquarters | Wellington, New Zealand | Dublin, Ireland |
| Employees | 51–200 | 1–10 |
| Funding | Seed | — |
| Best for | Organisations that need accurate, GDPR-compliant analytics and full control of their data | Website owners and marketers who want visitor insight without analytics training |
Plans side by side
Matomo
Pricing not available.
Statcounter
Basic$0month
Premium$9month (20,000 sessions; up to $399/mo for 5,000,000 sessions)
Premium Plus$19month (20,000 sessions; up to $499/mo for 5,000,000 sessions)
Pros and cons
Themes from the AI answers that mention each brand
Matomo
- Privacy-focused, open-source analytics
- Free self-hosted version with full data ownership
- Strong alternative to Google Analytics
- Suited to strict regulatory and enterprise requirements
- Free trial available
Statcounter
- free trial without credit card required
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Matomo vs Statcounter”, https://slateindex.ai/compare/matomo-vs-statcounter, data of Nov 2, 2026. Licence: CC BY 4.0.