SerpstatSerpstat – Marketing Tool for SEO and Content Tasks
vs
WhitesparkWhitespark offers complete local SEO solutions, from industry-leading software to expert managed services.
Comparison · SEO Tools · weekly run Nov 2
Serpstat vs Whitespark
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Serpstat is the stronger AI pick in SEO Tools: it has a visibility score of 1.5 versus 0 for Whitespark.
Choose Serpstat if…
- You want the brand AI engines rank higher (1.5 vs 0)
- You prefer a larger, established vendor (51–200 employees)
- Entry tier affordable for small budgets
Choose Whitespark if…
- Strong citation building and management for local SEO
- Location-specific local rank tracking
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Serpstat | Whitespark |
|---|---|---|
| Visibility score | 1.5% | 0% |
| Change vs last week | New | New |
| Rank in SEO Tools | #30 | #56 |
| Share of voice | 0.8% | 0% |
| Mentions this run | 4 | 0 |
| Positive in AI answers | 0% | 0% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Serpstat 0pp · Whitespark 0pp over 0 weekly runs.
Engine by engine
Serpstat leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
SerpstatWhitespark
Head to head in AI answers
0 engine answers name both brands
0Serpstat ranked higher
0Whitespark ranked higher
Features, pricing & fit
| Dimension | Serpstat | Whitespark |
|---|---|---|
| Pricing model | — | Flat tiers |
| Entry price | — | $1 / mo |
| Free plan | — | No |
| Deployment | SaaS | SaaS |
| Support | Manuals, Tutorials, Online support, Customer success | Help center, Email support@whitespark.ca, Phone 1 (855) 406-6050 |
| Founded | 2013 | 2005 |
| Headquarters | Odesa, Ukraine | Edmonton, Alberta, Canada |
| Employees | 51–200 | 11–50 |
| Funding | Seed · $0M raised | — |
| Best for | SMBs, freelancers, enterprise in-house teams and agencies doing search marketing | Small businesses, agencies, freelancers, multi-location enterprises, and anyone doing local SEO. |
Plans side by side
Serpstat
Pricing not available.
Whitespark
Local Platform$1per month, per location
Local Ranking Grids$10month (starting at)
Local Rank Tracker$14month (ranging to $200/month)
Local Citation Finder$33month (ranging to $149/month)
Reputation Builder$79per month, per location
SEO Services$499month (ranging to $1,999/month)
Listings Service$20one-time (packages ranging to $999)
Yext Replacement Service$399per location (one-time fee)
Enterprise ServicesCustomcontact sales
Pros and cons
Themes from the AI answers that mention each brand
Serpstat
- Entry tier affordable for small budgets
Whitespark
- Strong citation building and management for local SEO
- Location-specific local rank tracking
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Serpstat vs Whitespark”, https://slateindex.ai/compare/serpstat-vs-whitespark, data of Nov 2, 2026. Licence: CC BY 4.0.