Who each engine recommends
Position of every brand named in the latest run.
| Brand | ChatGPT | Perplexity | AI Mode | Mention rate |
|---|---|---|---|---|
| ActiveCampaignTop pick | #4 | #1 | #1 | |
| Klaviyo | #1 | #3 | #3 | |
| HubSpot | #5 | #2 | #2 | |
| Omnisend | #2 | #4 | — | |
| Braze | #3 | — | #5 | |
| Brevo | — | #5 | #4 | |
| Customer.io | #6 | — | — | |
| Adobe Marketo Engage | #7 | — | — |
Responses
What each engine answered, and how the shortlist moved.
ChatGPT · run of Nov 2 · sentiment toward the top pick: → Mixed
- Klaviyo — Based on the latest available customer reviews (November 2026), Klaviyo is the highest-rated mainstream marketing automation platform among the leading options, with Omnisend also tying it on G2.
- Omnisend — Based on the latest available customer reviews (November 2026), Klaviyo is the highest-rated mainstream marketing automation platform among the leading options, with Omnisend also tying it on G2.
- Braze
- ActiveCampaign — ActiveCampaign: Best for businesses that prioritize sophisticated automated email campaigns.
- HubSpot
- Customer.io
- Adobe Marketo Engage
Perplexity · run of Nov 2 · sentiment toward the top pick: ↑ Positive
- ActiveCampaign — ActiveCampaign has the best combination of high ratings, substantial review volume, and marketing-automation depth: about 4.5/5 across 17,363 reviews—4.4 on G2 and 4.6 on Capterra.
- HubSpot — Best overall/all-in-one: HubSpot Marketing Hub — 4.4/5 on G2, with CRM, lead management, reporting, and automation built in.
- Klaviyo — Best for ecommerce: Klaviyo or Omnisend — both rated about 4.6/5 on G2, with email and SMS automation designed for online stores.
- Omnisend — Best for ecommerce: Klaviyo or Omnisend — both rated about 4.6/5 on G2, with email and SMS automation designed for online stores.
- Brevo — Best budget-friendly option: Brevo — 4.6/5 from more than 3,500 reviews and a strong usability score.
Google AI Mode · run of Nov 2 · sentiment toward the top pick: ↑ Positive
When looking at user reviews across major software review platforms like G2 and Capterra , "the best" marketing automation platform usually depends heavily on your company size and business model. However, a few undisputed leaders consistently top the user satisfaction charts. The top-rated marketing automation platforms broken down by user consensus and review scores include:
- ActiveCampaign — ActiveCampaign — Best for Small-to-Midsize Businesses (SMBs) & Power Automation.
- HubSpot — HubSpot Marketing Hub — Best All-in-One for Unified CRM & Ease of Use.
- Klaviyo — Klaviyo — Best for E-commerce & Retail (B2C).
- Brevo — Brevo (formerly Sendinblue) — Best Value / Budget-Friendly.
- Braze — Braze — Best for Enterprise & App-Driven Brands.
Citations
Sources the engines cited for this prompt.
| Source | Type | Citations | Cited by |
|---|---|---|---|
| g2.com | Review site | 6 | ChatGPT, Perplexity, Google AI Mode |
| toolradar.com | Web | 2 | Perplexity |
| activecampaign.com | Brand site · ActiveCampaign | 1 | ChatGPT |
| capterra.com | Review site | 1 | ChatGPT |
| fitsmallbusiness.com | Web | 1 | Perplexity |
| getvero.com | Web | 1 | Google AI Mode |
| gumloop.com | Web | 1 | Perplexity |
| hubspot.com | Brand site · HubSpot | 1 | ChatGPT |
| klaviyo.com | Brand site · Klaviyo | 1 | ChatGPT |
| pcmag.com | Media | 1 | Perplexity |
| softwareadvice.com | Review site | 1 | Perplexity |
| trustradius.com | Review site | 1 | Perplexity |
| ventureharbour.com | Web | 1 | Perplexity |